Tammy Camp

500 Startups Distribution Partner & Founder of Palytte.

THIS CHAT HAPPENED ON January 25, 2016

Discussion

Tammy Camp@tammycamp · Stronghold
Hi - I'm Tammy Camp, Startup Investor and Growth Marketing Partner at 500 Startups. I'm also currently building Palytte, a personalized discovery engine. I've been in startups/technology for the past 14 years and have generated hundreds of millions of dollars in revenue for companies such as Walmart, Priceline, Hotwire, Lloyds TSB, Nordstrom, etc, so I've seen what works and most importantly what doesn't. I'm so stoked to be here -- ask me anything!
Harry Stebbings@harrystebbings · Podcast Host @ The Twenty Minute VC
@TammyCamp thanks so much for joining us today. I would love to hear how you find the combination of working in venture with 500 and working in operations, founding Palytte? Do you think you view Palytte through a different lens from your work with 500?
Tammy Camp@tammycamp · Stronghold
@harrystebbings The combination between ops at 500 + working on Palytte = I have no life and work all the time. ;) In a weird way, being busier has made me more efficient. It forces me to prioritize all parts of my life and find ways to delegate to make sure I hit deadlines. I basically use SCRUM for my entire life. 500 Startups has been such an amazing experience and I have so much support from the entire team to get shit done and work on what I’m passionate about. Honestly, I’m so lucky to be apart of such a dynamic, supportive and diverse group of people. It’s helped tremendously with Palytte as I do have more of an idea of what venture investors are looking for while building the product. I guess that is why it hasn’t launched yet — it’s not ready for investor eyes yet. More to come very soon!
Larry@larry_lawal
@TammyCamp What is the one highest yield growth-hack or piece of advice that you would give a pre-launch website?
Tammy Camp@tammycamp · Stronghold
@larry_lawal Highest Yield Growth Hack is..... give me all your money in your bank account. HAHA. I kid, kid. The truth is, there is no silver bullet when it comes to growth hacking. Period. It's all about running rapid experiments and putting hard numbers behind what works and what doesn't. The faster you run experiments on your product, the faster you will find a solution that will work for your company. I highly recommend you watch Brian Balfour’s talk -- The Scientific Method: How to Design and Track Viral Growth Experiments. You can find it on http://startupmarketing.tammycam...
Emily Hodgins@ems_hodge · Operations @ Product Hunt
What have been some of the biggest challenges you've faced founding Palytte? How have you overcome them?
Tammy Camp@tammycamp · Stronghold
@ems_hodge It’s still early days, so like MOST startups at my stage the challenges are: Finding product marketing fit Making sure the market large enough to be attractive to investors Building a solid team Creating our fundraising story Acquiring users at a lower price than the lifetime value of the users
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
How did you like the Graduate Studies Program at Singularity University? What skills/insights/experiences/tools did you pick up that help you in your work at 500 startups today?
Tammy Camp@tammycamp · Stronghold
@tomstocklein The Graduate Studies Program at Singularity University was definitely a game changer for me. Before I went through the program, I was very much an incremental thinker meaning I could only think up solutions to problems that were in a 6 to 12 month period. For me, going through that program re-tooled my brain to think exponentially, which now has allowed me to view solutions in a globally scalable and long term way. It’s highly impacted my business thinking especially for 500 Startups. When I look at startups now, viability has a new meaning that will hopefully impact the world in a much greater way.
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
Peter Thiel famously said "We wanted flying cars, instead we got 140 characters." What are some verticals or sectors that you think more entrepreneurs should focus on?
Tammy Camp@tammycamp · Stronghold
@tomstocklein I wouldn’t necessary categorizes things in verticals, but would say - Work on things that solve problems and can impact lives on a global scale. I feel that can be in almost any vertical if you have the vision to change people’s lives in a positive way.
Salman Shakeel@sshakeel · Senior UX Developer, XE.com
Hey Tammy, I know you just said that all verticals can lead to a positive global change. I'd like to know what startup verticals interest you today as an investor. How about as a consumer?
Tammy Camp@tammycamp · Stronghold
@sshakeel I'm a big fan of B2B SAAS startups these days. Love SAAS and API companies.
Akshay Bharwani@akshaybharwani · Just a Student, for now.
Which books do you recommend to entrepreneurs?
Tammy Camp@tammycamp · Stronghold
@akshaybharwani Scrum: The Art of Doing Twice the Work in Half the Time Influence: The Psychology of Persuasion Start with Why: How Great Leaders Inspire Everyone to Take Action Zero to One: Notes on Startups, or How to Build the Future Hooked: How to Build Habit-Forming Products
Akshay Bharwani@akshaybharwani · Just a Student, for now.
@tammycamp Thank you Tammy! I just picked up Zero to One. Have to try other ones too. :)
Alp Behar@alpbehar · Co-Founder, Upicnic
You have an amazing track record of leading startups to success - what do you think is the best way to attract capital and grow when your services, while tangible (in our case, picnic experiences in the park), have a much bigger abstract and experiential component (in our case, bringing people together and creating moments of pure, easy happiness & relax)?
Tammy Camp@tammycamp · Stronghold
@alpbehar Have you watched Shark Tank? Do you know of Mr. Wonderful? If not, then I highly recommend you get to know his character. Most investors are well like him.... investors who want to make a return for their investors. Muah, ha, ha. So as a founder, I'd make sure your unit economics are attractive to them.
Tammy Camp@tammycamp · Stronghold
That was SO much fun. I didn't even have to break out one grumpy cat meme. Thank you for having me Product Hunt community. Product Hunt 4EVAR!!!!
Porsche Tysk@porsche_tysk
Thanks Tammy for sharing your wisdom. 1. What's your advice to startups? 2. What do startsups often neglect or miss? 3. Can I ask you for advice on a project?
Tammy Camp@tammycamp · Stronghold
@porsche_tysk My advice would to be watch all these videos - http://startupmarketing.tammycam...
Sadık Hakan Guris@sadik_hakan_guris
Why dont you come and give a seminar in istanbul these (we) people need VCs in Turkey .it not usual thing to see a VC that is very differnt way to do business for us we have angels but less VC actually despite beeing US the manner we do business in is not that much this way such as we like doing business towards fisable solid things ; such as Turkish beagles (Simit) in NY and i am planning a cofee shop in Fl
Tammy Camp@tammycamp · Stronghold
@sadik_hakan_guris Hey Sadik, 500 Startups has a venture partner is Turkey and we plan on doing many community events, Distro Dojos and startup mentoring there. You can view Erhan’s profile here — http://500.co/team/erhan-erdogan/ As a matter of fact, I was just in Istanbul and met with many startup entrepreneurs and investors. Even though Turkey’s market is not as mature as other markets, I do feel that it is an emerging ecosystem and the community is there if you look hard enough for it. Erhan and team are looking forward to accelerating the ecosystem in Turkey.
Sadık Hakan Guris@sadik_hakan_guris
@tammycamp thank you Tammy
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
Given the opportunity, would you jump ship and join Y Combinator?
Tammy Camp@tammycamp · Stronghold
@tomstocklein Who's Y Combinator? ;)
Andrew Ettinger@andrewett · 👟 @wearAtoms // ex @Twitter @ProductHunt
What almost always works? and what doesn't? Vague, I know.
Tammy Camp@tammycamp · Stronghold
@andrewmettinger Failing faster all works. Always.
Brian Rabben | Mr. @WolfOfGrowth 🐺@brianrabben · I'm Mr.🐺 I SOLVE Growth⤴️Problems 🚀
Have you experimented with (and if so, what's your take on) the acquisitive prowess of paid Twitter automation platforms (like Socedo.com) for both B2B & B2C startups vs. time req'd to manage influx of 1-on-1 conversations w/these "leads" ?
Tammy Camp@tammycamp · Stronghold
@brianrabben No I haven't used any Twitter automation platforms. The reasaon is Twitter is such a small channel compared to other channels like Google, YouTube, Facebook, Pinterest etc that I usually start with those platforms first because they have a much larger user base. Sounds interesting and would love to learn more about it.
Brian Rabben | Mr. @WolfOfGrowth 🐺@brianrabben · I'm Mr.🐺 I SOLVE Growth⤴️Problems 🚀
@tammycamp Hit me up on Twitter 😜 (@WolfOfGrowth) and I'll schedule a time to show you how I use it in detail (it, until right now, was my secret weapon). FYI, I was a volunteer "Growth Mentor" @ 500 when Samir Patel was my biz partner (so I'm always happy to share my secrets w/the family).
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
What can be done to eliminate sexism in Silicon Valley? Have you personally experienced any adversity or challenges in that regard?
Tammy Camp@tammycamp · Stronghold
@tomstocklein We could be more mindful to be more inclusive here in Silicon Valley. It can often be cliquey, so we should make it a point to listen to all folks instead of the ones who have the most bravado.
Phuc Kien Nguyen@phuckiennguyen · Founder, Fonk
@TammyCamp What advice can you give on growing the user base in a social app based on music events, during pre-launch?
Tammy Camp@tammycamp · Stronghold
@phuckiennguyen There is no silver bullet when it comes to growth. Period. It's all about running rapid experiments and putting hard numbers behind what works and what doesn't. The faster you run experiments on your product, the faster you will find a solution that will work for your company. I highly recommend you watch Brian Balfour’s talk -- The Scientific Method: How to Design and Track Viral Growth Experiments. You can find it on http://startupmarketing.tammycam...
Shena Molina@cutieshen143 · Entrepreneur, A Start-up, Big Thinker
@TammyCamp Is it possible to find an investor for start up business in technology?
Tammy Camp@tammycamp · Stronghold
@cutieshen143 Anything is alway possible if you put your mind to it.
Shena Molina@cutieshen143 · Entrepreneur, A Start-up, Big Thinker
@tammycamp I appreciate your reply. Your right, anything is always possible :)
neeharika sinha@neeeharika · Google, Threadchannel
Hello @tammycamp would love to know for an app, which growth strategy has been most successful in your opinion?
Tammy Camp@tammycamp · Stronghold
@neeeharika There is no silver bullet when it comes to growth. Period. It's all about running rapid experiments and putting hard numbers behind what works and what doesn't. The faster you run experiments on your product, the faster you will find a solution that will work for your company. I highly recommend you watch Brian Balfour’s talk -- The Scientific Method: How to Design and Track Viral Growth Experiments. You can find it on http://startupmarketing.tammycam...
Brooke Jennings@brooksie1jenn · Biotech and health
Hi Tammy do you have any experience in the rtd market space?
Tammy Camp@tammycamp · Stronghold
@brooksie1jenn RTD? Like Ready to Drink market?
Brooke Jennings@brooksie1jenn · Biotech and health
Brooke Jennings@brooksie1jenn · Biotech and health
@tammycamp and thank you so much for being here today and for your reply. I lost connection for awhile.
Tammy Camp@tammycamp · Stronghold
@brooksie1jenn Sadly, I don't have any experience in that market. Weird eh given I'm from Atlanta? Home of Coca-Cola.
Brooke Jennings@brooksie1jenn · Biotech and health
@tammycamp I am sure you are great at any market space once you get to know the products.