Nathan Barry

Nathan Barry

Founder and Designer at ConvertKit

THIS CHAT HAPPENED ON February 19, 2016

Discussion

Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
Hey — I’m Nathan Barry, founder of ConvertKit (an email marketing product for professional bloggers) and author of a few books on software design and marketing. My favorite topics are growing startups, designing software, blogging, and playing soccer (though I’m not very good…yet). Ask me anything! -------------- Thanks everyone for all the questions! Have a great weekend.
Josh Pigford
Josh Pigford@shpigford · Founder of Baremetrics, maker of beards.
You’ve made all of your revenue metrics public at https://convertkit.baremetrics.com What have the pros and cons been of that?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@shpigford It's definitely picked up some attention, which has been great. It also keeps me accountable to focus on growth and keep pushing me and the team. So far I haven't felt any downsides. I'm sure we have competitors that watch it and know important numbers (like LTV), but it's a huge market so I'm not worried about that. It also helps keep us top of mind with lots of people. I hear all the time from people who say they check our Baremetrics dashboard every week! That's great attention to have.
Brendan Hufford
Brendan Hufford@brendan_hufford
@nathanbarry @shpigford Love the use of Baremetrics. What happened the week of October 18 2014 that caused such a massive spike in your revenue?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@brendanhufford @shpigford October was crazy. We did a few massive webinars. Also Pat Flynn published this article: http://www.smartpassiveincome.co...
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
A couple notes: 1. All of our revenue and stats for ConvertKit are public on Baremetrics: https://convertkit.baremetrics.com/ 2. The interesting things are that we spent two years not growing at all, and then doubled down and took it from $1,300/month to $130,000/month in 16 months. 3. If you want to try ConvertKit we have a special offer for PH of the first month free: https://app.convertkit.com/users... (expires today)
Deyson Ortiz
Deyson Ortiz@deysonortiz · I help create visuals that engage
@nathanbarry Do you have an article on how you doubles down to increase sales? Thank you :)
Dan Cumberland
Dan Cumberland@dancumberland1
Hi Nathan! You're connected to so many influencers online. How have you built such a great relationships?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@dancumberland Create every day. People want to meet other people doing interesting things. Spend 90% of your time creating. Then when you reach out to chat they will be familiar with your work and see that you aren't just wasting their time. Everyone wants to help people who are already in motion.
Pawel Janiak
Pawel Janiak@cynicalgrinch · I love making tools
@nathanbarry "Everyone wants to help people who are already in motion" - ain't that the truth!
Josh Pigford
Josh Pigford@shpigford · Founder of Baremetrics, maker of beards.
What has been the biggest adjustment going from selling digital products/courses to building & selling software?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@shpigford Working with a team. I did so much solo that it's been amazing to now have a team to rely on. If I go on vacation or can't work for a few days the business moves forward. It's amazing. It would be hard for me to go back to solo work now.
Barrett Brooks
Barrett Brooks@barrettabrooks · Writer, Marketer, Change maker
What made you decide to go full time on the ConvertKit business at a time when your teaching/publishing business was going so well? How did that change the trajectory of the company?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@barrettabrooks It was a conversation with Hiten Shah. He told me to admit that ConvertKit was a failure and shut it down... Or to take it seriously and give it the time, money and attention it deserves and build it into a real business. This was our revenue the first 20 months: And here you can see what happened after I invested in ConvertKit and started working on it full-time:
Brendan Hufford
Brendan Hufford@brendan_hufford
@barrettabrooks Cool to see you in here!
Barrett Brooks
Barrett Brooks@barrettabrooks · Writer, Marketer, Change maker
Ryan Hoover
Ryan Hoover@rrhoover · Founder, Product Hunt
Nathan! I'm impressed with how you've built an independent, self-funded business over the years. What inspired you to get into tech and entrepreneurship?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@rrhoover Thanks Ryan! I went through high school learning to code and reading about side projects and growing businesses. Reading about Automattic and 37signals were two of my early inspirations.
Josh Pigford
Josh Pigford@shpigford · Founder of Baremetrics, maker of beards.
You’ve had growth that the large majority of funded startups would kill to have. What have been the biggest struggles both on the product and the business side with having growth skyrocket like it has?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@shpigford Since I don't have any experience scaling a team that was definitely a huge challenge. So far the biggest challenge has been managing cashflow and the amount of cash in the bank. Since we're totally self-funded (just $55,000) and growing quickly I'm reinvesting everything in supporting that growth. So most months we just post a profit of a couple thousand dollars. That means that our cash balance—though it grows every month—is constantly shrinking in relation to our monthly expenses. So it's been very hard to stay disciplined with expenses and keep saving money. At some point in the future we may raise a funding round to solve this problem, but not right now.
Danielle A. Vincent
Danielle A. Vincent@howdydanielle · General Enthusiast, Rouser of Rabble
@nathanbarry @shpigford What would be the tipping point when you consider you should raise funding? Are you trepidatious about giving up part of the company?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@daniellevincent @shpigford Good question! I like the discipline that self-funding brings. We don't waste money on anything. I also like holding the vast majority of the company. Though I'm coming around to the idea of raising a small round. Especially if it means not giving up any control and still being able to set our own path.
Joel Runyon
Joel Runyon@joelrunyon · Founder, Impossible X
@nathanbarry @daniellevincent @shpigford what would be the benefit of raising a small round? shoring up cash reserves or something else?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@joelrunyon @daniellevincent @shpigford It would be for cash on hand. It takes a lot of time to save up a decent runway when growing and spending at our rate.
Judas Borbón
Judas Borbón@judasborbon · Web Developer
What kind of research or validation you do before deciding to build a product?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@judasborbon I get on the phone with people I think might want it. Then I ask for their money.
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
@nathanbarry @judasborbon You asked for money before building your product??? How??
Mike Smith
Mike Smith@mrmikesmith · Helping and learning
Ok. I 'll steal the Peter Thiel question: What's something that you believe to be true but almost nobody agrees with you on?
Shae
Shae@afroniquely · Visual Design Strategist
Will ConvertKit offer extensive video tutorials? I know quite a few people who wanted to see in-depth walkthroughs on using full HTML emails with your system. Are there any good HTML email examples you can provide that uses the ConvertKit system?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@afroniquely We're trying! We record a new video for the knowledgebase almost every day. It just takes a while to build out the library. Though I'm very opinionated about HTML emails: http://nathanbarry.com/email-tem...
John Meese
John Meese@johnrmeese · Dean of Platform University
@nathanbarry @afroniquely I've also got a video course coming launching March 1st called ConvertKit Mastery, which has extensive video tutorials: http://meese.tips/convertkit
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@johnrmeese @afroniquely Buy this. John is one of our favorite customers.
Zameer Ansari
Zameer Ansari@xameeramir · @nordible previous @nerdspal @nistencorp
@nathanbarry How do you came up with the idea of ConvertKit? I mean that one or maybe two :) things which made you think - oh, I need to build this.
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@xameeramir I was a blogger making a full-time living from books and courses (http://nathanbarry.com/webapps/). I kept learning email marketing best practices, but they were near impossible to implement in MailChimp. With my background in UX design I knew I could build a better experience for people like me. 3 years later we have 2,500 customers, but it's been a very long road to get here.
Jake Crump
Jake Crump@jakecrump · Community Team with Product Hunt
What does a typical work day look like for you?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@jakecrump With a growing team (14 now, 10 of whom I hired in the last 3 months) I spend far more time in meetings and planning than I did before. I try to make sure to get in an hour of customer support, an hour of coding/design, and an hour of writing each day. Then everything else is random and sporadic.
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@jakecrump I should add that with two little boys (1.5 and 4) I have very little routine in my day. So you won't find me with any morning meditation rituals or anything like that.
Thomas Stöcklein
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
@nathanbarry @jakecrump Love that you still set aside time for coding/design and writing. To me this seems essential for the long-term success of your product.
Matt Ragland
Matt Ragland@mattragland · Customer Success at ConvertKit
What is an example of how you "set convertkit apart" in a crowded email space?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@mattragland Focusing on professional bloggers. Despite having the largest email lists no one has been focused on them. All the bigger companies want to go after small/medium businesses, because that's the biggest market and they can get funding for it. So the bloggers get neglected. So we can take care of this small subset better than any other product. Which gets us incredible traction and a raving fan base. It also helps that bloggers reach more people than anyone else. So when they decide to start referring their friends they do it in huge numbers.
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
What are the top 3 decisions or actions for your success?
Ray Pryor
Ray Pryor@raypryor3 · PrettySmart Marketing
How can I create my own AMA session like this? :-)
Chase Reeves
Chase Reeves@chase_reeves · Co-Founder, Fizzle
What happens when we die?
Thomas Stöcklein
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
What's your strategy for eclipsing Infusionsoft?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@tomstocklein Actually take care of customers. ;) In all seriousness, I think that with the narrow focus of professional bloggers we can gain a huge amount of traction and referrals. We'll also keep the product focused rather than just trying to bolt on every feature because someone asked for it.
Thomas Stöcklein
Thomas Stöcklein@tomstocklein · FoundersFundersFuture.com
@nathanbarry That's awesome. @patflynn wrote a great piece on why he switched over to you guys after having used both AWeber and Infusionsoft. http://goo.gl/OcxDes
Brendan Hufford
Brendan Hufford@brendan_hufford
@nathanbarry That's so cool. Totally reminds me of Basecamp.
Vinish Garg
Vinish Garg@vingar · Co-founder @mystippi @ContentHug
We are working on a B2B (customer survey space). We are planning a beta launch to offer xx days free access to get first customers' feedback. Ultimately, it will be a SaaS model. How do we convert "non-paying customers" to "paying customers"? Any pointers to useful talks or deck will also be appreciated.
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@vingar I like to get money from customers as early as possible. I find that when people say they like an idea or that they would buy something they aren't to be trusted. The only thing you can trust as feedback and validation is cash. So rather than giving it to early customers for free, I'd try to work out a deal where they pay a discounted rate for the beta and more access to you and your team.
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
Hi Nathan! What are the three most important things a new blogger should pay attention so when starting out?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@ems_hodge 1. Find a niche that you can write about for a long time. Being generic is a sure way to never have your voice heard. 2. Use your own voice. Don't write generic tutorials. I should be able to recognize your writing without your name being attached to it. 3. Write epic shit. https://fizzle.co/sparkline/writ...
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
Who are some bloggers out there you would recommend we all should be following?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@ems_hodge A few of my favorites are: Chris Guillebeau, Paul Jarvis, Jason Zook, and James Clear. I've learned a ton from all those guys. I'm leaving out a ton of great people, but I want to just give you a few to start.
Sean O'Daniels
Sean O'Daniels@sean_o_daniels
@nathanbarry @ems_hodge How did you get connected with Jason and Paul?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@sean_o_daniels @ems_hodge We were all self publishing and blogging. Someone just said hi first. We've been good friends ever since.
Ben Tossell
Ben Tossell@bentossell · Makerpad.co
Hey... What do you find most interesting about growing startups?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@bentossell That my job changes every single day. I’m constantly learning new skills and challenged. Sometimes too much. This week has been particularly hard (someone commented in a webinar yesterday that I looked really tired)—but as long as I keep learning I’m happy. Also my heroes and role models who are now good friends. I'm very blessed to have such a strong group of people supporting and encouraging me.
Jordan Finnigan
Jordan Finnigan@jadojodo · Developer @ Dealer Inspire
Want to grab coffee sometime, fellow Boisean?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@jadojodo Sure! Let's meet at The District. Send me an email.
Ben Tossell
Ben Tossell@bentossell · Makerpad.co
Did blogging come naturally to you or was it a habit you had to force initially?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@bentossell It was a ton of work initially. But I built up the habit of writing 1,000 words a day. I eventually got that streak to over 600 days in a row. It just takes consistent work. Whenever I hear of someone who says their blog isn't successful I want to ask: "Have you written every day for at least a year?" If not, stop whining and get back to work. These things take time.
Neeraj Hirani
Neeraj Hirani@neerajhirani · Marketer
@nathanbarry @bentossell When you were trying to build up that habit of writing 1000 words per day, who was the audience you had in mind? Aka - was this writing just personal getting into your own head stuff or were you trying to write posts that were geared towards your audience?
Looking to do webinars JLD style with Google HOA, how do I sequence the onboarding emails in CK. I don't want registrants to get the entire onboarding sequence if they sign up a day before the webinar. Hope this makes sense?
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
@fueltorun Great question!!
Andrew Ettinger
Andrew Ettinger@ettinger · 👟 @wearAtoms // ex @Twitter @ProductHunt
What distribution advice do you have for the casual blogger?
Lance Miller
Lance Miller@lancemillersays · Owner at Level Set Films
I'm just starting with blogging to promote my video production services to startups. I've been writing about topics based on client pain points and topics of interest. My concern is that the topics they're interested in are competitive in SERP for Google, folks with more authority on the topics. My question: is this the right approach? Or should I spend time researching topics with less competition?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@lancemillersays Write about what you care about. Otherwise you'll just get bored in a few months. And it will take years to be successful. Who cares if it's a crowded market. That just means there is demand. Email marketing is one of the most crowded markets on the web. We're carving out our own little corner.
Bruno Melo
Bruno Melo@brunomelo
What advice you can give for somebody who is overqualified, have a lot of experience in his career, how: a) would he combine all consistently to generate new products / services or b) would he choose what is most appropriate to generate new products / services
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
Hi Nathan! Thanks for doing this AMA!! How do you research and develope your new products/services? How do/will you enhance your existing products/services?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@ling_so I mostly just talk to customers. I learn so much every time.
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
@nathanbarry I am truly grateful for your AMA!! I learn a lot today! Why are you doing this AMA?
Kyle Webster
Kyle Webster@kyle_webster · President, Kyle T. Webster Inc.
Hi, Nathan - how do you deal with burnout? More specifically, when you feel yourself getting overworked and stressed out, how do you navigate through that period without the added stress of losing potential income, due to taking time off?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@kyle_webster Such a good question. I deal with it poorly. 2 years ago I got very sick and burned out. It took almost a year to recover from that. I'm more careful now, but it's a constant worry. The best investment I've made in a long time is regular conversations with a counselor/therapist. Highly recommend.
Kyle Webster
Kyle Webster@kyle_webster · President, Kyle T. Webster Inc.
@nathanbarry Thanks, Nathan, and I have done that a few times, myself. Lately, I have just been saying 'No,' a lot more than I ever thought was possible. It seems to be working like magic.
Alex Coleman
Alex Coleman@alexpcoleman · Founder of SelfTaughtCoders.com
I have a product I really believe in and that I believe has a market (an online course that teaches you how to build a full web app based on your own idea), but I'm having trouble selling it/getting it in front of the right audience. Do you have any recommendations for next steps? (Or anyone who you would recommend I hire for coaching?)
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@alexpcoleman I think it's far too broad of a topic. I've seen the more specific books do far better.
Alex Coleman
Alex Coleman@alexpcoleman · Founder of SelfTaughtCoders.com
@nathanbarry Thanks for the advice. Do you think this is heading in a better direction: "learn the skills you need to become a professional PHP web developer"?
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
What advices do you offer for anyone who does not have a talent to write? :) I know the importance of writing killer blog posts.
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@ling_so Learn. It's just a skill that comes with practice like everything else.
Donia Therm
Donia Therm@donia_therm · Package designer
People keep saying that when you blog it should be about you. Do you agree with this?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@donia_therm It should be about helping and teaching your readers, but with your personal stories and experiences to add interest.
Donia Therm
Donia Therm@donia_therm · Package designer
I really want to pay off my student loans then start building else where. Any tips?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@donia_therm Build a product. I think it's far easier to make more money than to trim down expenses. Though it's hard work, the skills are priceless.
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@donia_therm Build a product. I think it's far easier to make more money than to trim down expenses. Though it's hard work, the skills are priceless.
German Popoter
German Popoter@gpopoteur · Software Developer. Maker.
what are your best tips and advice for someone who wants to start doing direct sales? and what type of resources would you recommend to improve this skill?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@gpopoteur There are a lot of good books (and better people to ask). The big thing for me was just learning to track each conversation and actually follow-up. For some reason that was a huge obstacle for me. Once I started following-up on each conversation I got much better results. (clearly I was terrible at sales early on)
Lance Miller
Lance Miller@lancemillersays · Owner at Level Set Films
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@lancemillersays @gpopoteur Thanks for sharing that. Steli is amazing.
Caleb Wojcik
Caleb Wojcik@calebwojcik
How do you decide when to hire with your extra cashflow vs. saving it vs. spending it on something else within the company (advertising, etc.)?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@calebwojcik It's a constant challenge. Right now I've been spending just about everything, but we're trying hard to get to the point where we can start saving about $20,000 per month. I do always want to work on solving core problems (usability, etc) rather than just continuing to hire more support people and engineers.
Darian Moody
Darian Moody@djm_ · Developer & Maker | LDN
You mentioned authoring the books - do you feel writing and selling them helped in your journey to making ConvertKit?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@djm_ Absolutely. Jason Fried talks about practicing making money just like any other skill. I had a lot of practice with iPhone apps, WordPress themes, books, and courses before I took on a more challenging product like ConvertKit.
Evans Nicole
Evans Nicole@getlaunchready · Founder, LaunchReady
I like the partnerships you've done and the creative ways in which you have launched your projects. I am a fan of bumpsale and want to know your feedback on your latest masterclass launch?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@getlaunchready I had a ton of fun with it! I don't know that it's the best business model, but it sure is fun. If you aren't having fun in business, what's the point?
Evans Nicole
Evans Nicole@getlaunchready · Founder, LaunchReady
@nathanbarry Thanks. Thinking out the box with small things inspires innovation with bigger things. Keep up the good work with ConvertKit!
Lucas Ricoy
Lucas Ricoy@lucas_ricoy · CTO Foxus
What kind of marketing would you suggest for an early stage startup and how to measure it? Should there be a focus on a single point?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@lucas_ricoy Direct sales. There's no better feedback than getting rejected every day. The problem with content marketing is that if someone decides you aren't a good fit then it's hard to get feedback or info on why. I'd recommend getting on as many demos and phone calls as possible.
Lucas Ricoy
Lucas Ricoy@lucas_ricoy · CTO Foxus
@nathanbarry Thanks. That's what we've been doing.
Joshua Dance
Joshua Dance@joshdance · Engineer, Product, athlete, indie hacker
Where do you hope to be in 5 years?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@joshdance The CEO of an email marketing company.
Barron Cuadro
Barron Cuadro@barron_cuadro · Founding Editor, Effortless Gent
What's the future look like with your other products, now that ConvertKit takes up a majority of your time? Think you'll ever go back to publishing about marketing and design?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@barron_cuadro Sadly, they'll continue to get neglected. I still love the blogging world, but I spend less and less time there. Though I do plan to reboot some of my design products soon. Maybe if I can spend a focused week on them I'd do that.
John Meese
John Meese@johnrmeese · Dean of Platform University
How do you balance work and family time with a busy, growing startup? Do you have blocks of time where you're "off"?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@johnrmeese Poorly right now. But it's something we're working on. I try to have hobbies outside the company. Right now my two biggest hobbies are woodworking and playing soccer (I have a game tonight).
Brendan Hufford
Brendan Hufford@brendan_hufford
@johnrmeese Great question. I wanted to ask the same thing as a dad with two small kids.
John Meese
John Meese@johnrmeese · Dean of Platform University
@nathanbarry That's excellent. I'm still working on non-work hobbies, myself.
Jimmy Jacobson
Jimmy Jacobson@jimmyjacobson · cofounder, Wedgies
I have been a huge fan since your original newsletters about trying to switch from doing contract work to selling your own products. How scary was it to make the next move from working on your own content products to working on ConvertKit full time?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@jimmyjacobson It was actually pretty scary since I was investing all of my available cash. But my wife was very supportive. She said, "What's the worst thing that could happen? ConvertKit fails, we lose all our money and have to sell the house we just remodeled. We'll move in with my parents and everything will be fine." She was okay with that. I simply responded, "What? No it would never come to that. Worst case I'd get a consulting gig." Having her be willing to lose everything financially in order to allow me to build the company was very empowering.
Jimmy Jacobson
Jimmy Jacobson@jimmyjacobson · cofounder, Wedgies
@nathanbarry I think you have just hit on two great points: 1) You build ConvertKit while also having to provide for your family 2) You couldn't have done it without the support of your family.
Shashwat Pradhan
Shashwat Pradhan@shashwatpradhan · CEO/Founder @emberify
What was your biggest challenge while scaling?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@shashwatpradhan Keeping enough cash in the bank and learning to grow without spending money.
Shae
Shae@afroniquely · Visual Design Strategist
Will CovertKit have a template database? Even if it's for stylized text based emails? Like offer different font-combo options etc, and potential HTML templates for those that still really want those
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@afroniquely Perhaps someday. But right now we encourage people to send natural looking emails since they get better results.
Jarratt Isted
Jarratt Isted@jarrattisted · Cofounder, HelpDocs
In the early days of ConvertKit, how did you strike a good balance between building product and marketing?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@jarrattisted That's a really hard balance. I did it poorly early on. What helped is hiring a lead developer 13 months ago who could head up the product side while I focused on marketing.
PopGeekHeaven
PopGeekHeaven@popgeekheaven · Head Geek, Pop Geek Heaven
Are you NOT planning on creating anymore online courses or book writing - and just focus exclusively on ConvertKit?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@popgeekheaven Correct. Though someday I'll circle back to the training side. Probably to write a traditionally published book.
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
How do you keep yourself healthy and productive?? I've to ask this question since I think a healthy lifestyle will enable us to be more productive. :)
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@ling_so Soccer, working out, and a family that is obsessed with great food. Though the last couple weeks have been especially stressful. It all comes in cycles.
Ling So
Ling So@ling_so · CEO, Eat2healthyweight.com
@nathanbarry Thanks!! All that are great!!! :) Did or do you hire any coaches to assist you on healthy lifestyle that including managing stress, etc...?
Brendan Hufford
Brendan Hufford@brendan_hufford
Would you be interested in chatting on my podcast at some point in the future? I've had Jason Zook, Paul Jarvis, Pat Flynn, and a TON of other people who always speak super highly of you and I think it'd be a lot of fun.
Remy Birambeau
Remy Birambeau@remy66 · online fundraiser, love cooking
What is your recipie for a very good pitch ?
Alan Cassinelli
Alan Cassinelli@alancassinelli · Director of Marketing at Need/Want
What is one marketing tip/thing you wish you would have known 5 years ago?
Vytas Gaižutis
Vytas Gaižutis@vytas_gaizutis
Should a person pick a niche, build an audience, and then launch a product that serves that audience? Without an audience, how would anyone know about you or know to trust you or your product? I'm thinking of information products here.
Shae
Shae@afroniquely · Visual Design Strategist
@nathanbarry Are there any plans to do your workshops/courses on design again?
Nathan Barry
Nathan Barry@nathanbarry · Founder, ConvertKit
@afroniquely At some point. My courses are still available: http://nathanbarry.com/photoshop/ and http://nathanbarry.com/webapps/