Marc Hemeon

Marc Hemeon

Head of design at Brigade, a political startup (formerly Causes), co-founder of Hodinkee, and previous product desinger at Youtube and Google

THIS CHAT HAPPENED ON December 03, 2015

Discussion

Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
Hello dear friends! I'm Marc Hemeon, currently the Head of Design for a political startup called Brigade (formally Causes), prior to Brigade I co-founded North and built fun apps like Tiiny and Watchville, North is now Hodinkee. Before North I was a product designer for 4 years at YouTube and Google and worked on a variety of projects there, including a small stint at Google X working on the self-driving car. I came to YouTube and Google by way of acquisition of a startup I co-founded called Fflick. I have worked at a ton of big and small companies (including Digg and Oakley) and been a co-founder of many others (Design by Humans and TeeFury) - I've had a lot of experience (ie made a ton of mistakes) over the years as a co-founder, manager, and individual contributor, so I have good deal of experience and thoughts on any of those roles. I'm beyond excited to be here and have not slept for 3 days waiting for this moment :) ask me anything!
Matt
Matt@thinmatt · Director fo Design @Treehouse
Marc's periscoping his answers right now - https://www.periscope.tv/w/1lDxL...
Jacqueline von Tesmar
Jacqueline von Tesmar@jacqvon · Community at Product Hunt ⚡️
What's something you used to fervently believe that you now see as misguided?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@jacqvon i used to think marriage should be between a man and a women - and i know believe everyone has the right to be married - I used to not really have a strong opinion or support same sex marriage - now i do.
Ryan Gilbert
Ryan Gilbert@ryangilbert · Making FAQ Pages easy @askfrequently
What was next on the roadmap for North before Watchville took off? 👀
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@_ryangilbert Open Source Religion
David Lopez
David Lopez@iamdavidlopez · Data Visualization Designer @ UFC
@hemeon What are some skills you feel designers need to stay current and active in todays media world?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@iamdavidlopez great question I think designers need to be full stack 1) UX strategy and thinking 2) visual chops - ie make logos, brands, visual identity 3) interaction and animation and motion design 4) story telling / communication
David Lopez
David Lopez@iamdavidlopez · Data Visualization Designer @ UFC
@hemeon @iamdavidlopez any specific tools/apps to start using for UX?
Menachem Krinsky
Menachem Krinsky@mkrinsky · Multidisciplinary Brand Designer
Looks like you've had great growth with the new beard. How were you able to scale so quickly?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@mkrinsky lots of vitamens and water.
Louis Delgado
Louis Delgado@mrlouisd · Product Designer
How did you get your start?(orign story)
Johann Richter
Johann Richter@johrich72 · student
On Brigade you give us three options to take a position "Agree", "Disagree" and "Unsure". Has there been a long debate about the options? Why did you decide to go with those three?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@johrich72 totally - we debate using the words support and oppose all the time - we just want to be as unbiased as possible - we have also considered adding a 4th statement saying "learn more" - but we want to really keep things as lite as we can.
Johann Richter
Johann Richter@johrich72 · student
@hemeon @johrich72 Thanks for your answer on Periscope. I have a problem with "Disagree", because it could mean that I do not agree, but also don't oppose. Don't you think so?
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
@hemeon thanks for joining us today. During your career to date, what is the best piece of advice you've ever been given? Flip side - what's the worst?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@ems_hodge Follow your passion and follow your passion.
Theoharis Dimarhos
Theoharis Dimarhos@theo_dimarhos · Marketing+Biz Dev at AngelouEconomics
From your experience at Causes, what are the 3-5 things that you think make people get excited/ share message / donate to a cause?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@theo_dimarhos it takes the combination of 1) friend and 2) cause you care about - when you combine those two things and have an invitation from a friend around an issue you care about - this is the biggest thing to get people excited about donating - but also timing is so key - like it would be weird to ask someone right now to donate to helping people who suffered during hurrican Katrina - it happened to long ago - so I would add a 3rd vector of freshness - so friends+issue they care about + timeliness of issue
BEN's Leads
BEN's Leads@openbookben · Digital Marketing Manager, Open Book Ben
@hemeon As a busy entrepreneur involved in all kinds of different projects, how do you make sure you have time for yourself?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@openbookben great question - I am answering in depth on periscope please join over there - but basically - i dont.
Bjoern Zinssmeister
Bjoern Zinssmeister@zinssmeister · Co-founder of Templarbit
How did you like Epicurrence, are you going to #3?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@zinssmeister I love EC!!! and YES I plan on attending EC #3
neeharika sinha
neeharika sinha@neeeharika · Google, Threadchannel
Hello Marc! What advice would you give a startup regarding product launch? Do you prefer working in big organizations or smaller ones?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@neeeharika for product launch - I prefer a two stage approach 1) soft beta and quiet launch - get up to 100 friends and family and then 2) louder launch - product hunt, bloggin, press etc. - the key is - to stay in step 1 until your friends are using the product everyday.
KenBrian Pritchett
KenBrian Pritchett@kenbrian · UX Architect
Can you define what you mean by full stack? How much code? What code? etc...
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@kenbrian full stack designers can 1) do UX 2) visual design (interface, brand, graphic design 3) interaction design 4) great communicators 5) able to prototype their ideas (even just paper prototypes - I think a great designer should be able to do all those things - if they want to lear to code then awesome - makes them all the more valuable (but I dont think they have to learn to code to be a great designer)
Zain Abiddin
Zain Abiddin@zainabiddin · Entrepreneur | Product Manager
@hemeon What are elements of a great first time user experience for web & mobile apps?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@zainabiddin the best starting point for an ios or android app is to start with the common UIs already established by each platform - so for IOS I would start with a nav bar on the bottom, and typical headers - for android I would always start with material design https://www.google.com/design/sp... - then i would tweak from there
David Lopez
David Lopez@iamdavidlopez · Data Visualization Designer @ UFC
@hemeon Is there anything that you'd still like to achieve within the next few years that you haven't done yet??
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@iamdavidlopez I have never been the CEO of a company - nor founded a company that was my pure idea - I would like to do that.
Louis Delgado
Louis Delgado@mrlouisd · Product Designer
What are some things that you would do to come up in the design world today?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@mrlouisd be prolific - like design something everyday - just put in the work - design so many things - every. single. day. even if no one is paying you to do so.
Andrew Ettinger
Andrew Ettinger@ettinger · 👟 @wearAtoms // ex @Twitter @ProductHunt
YouTube has seen a lot of competition enter the space. What key point do you feel they've failed to hit on?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@andrewmettinger Hi Andrew - two things 1) content ID ad 2) network effect.
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
During your career to date, what has been your a) most challenging moment and how did you overcome it? b) proudest moment and why? c) most surprising moment?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@ems_hodge A) building fflick while working at digg and having no money for the bart and asking to borrow money to get to work b) launching a redesign of youtube 3) when I found out google was actually making cars - during google X
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
You've worked at some really cool places and built things yourself. Can you tell us what the major differences were from each company? Google, Youtube, Digg, Oakley, North, Brigade - which has been your favorite ;)
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@ems_hodge google for culture and process, YouTube for product, digg for the people, Oakley for the action sports community, North for working with an incredible team and Brigade for the mission. All are my favorite.
Julian Miller
Julian Miller@julianmiller · Founder @Learnmetrics
Hey buddy! What is the biggest "tangible" difference you've seen design make for a product during your career?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@julianmiller i think by tangible do you mean - economic impact? if so then I can share a few design decisions at YT that made a big difference 1) showing grid of videos at the end of a youtube play 2) keeping related videos on the right hand side of youtube by default. more details on periscope.
KenBrian Pritchett
KenBrian Pritchett@kenbrian · UX Architect
Marc is going into a lot more detail on Periscope fyi
JP
JP@palmjeff
@hemeon Favorite watch of all time and why?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@palmjeff im wearing a maratac right now - but I LOVE Tudors - Tudors for LIFE!!
Erik Torenberg
Erik Torenberg@eriktorenberg · Former Product Hunt
Hey Marc - Thanks for joining us! What do you think is one of the biggest misconceptions people have about designers?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@eriktorenberg that we are a bit "up in the clouds" or in other words - we are creative people who are hard to manage.
Mike Sudyk
Mike Sudyk@sudyk · VP, EC Group
@hemeon will you come on my podcast to talk about being a startup founder and a father? www.2centdad.com Just booked DHH
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@sudyk yes - you bet :)
Caleb Ulffers
Caleb Ulffers@calebulf · Startup in progress
Do you use any framework for long term personal or business goal planning?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@calebulf I have about 25 moleskines all filled up - I write down 2 or 3 things everyday I want to get done - and thats it - If I get them done then I am stoked - some days they things are mundane like - write a note to Caleb and tell him thank you for big omaha :)
SK
SK@saurabhsinha322 · Product and Growth
@hemeon As I product manager with couple of years of experience, what are the books/blogs/experts you would advise us to follow to excel in design thinking
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@saurabhsinha322 great design thinking I think starts with understanding the basics of design - things like Apples Dos and Donts is incredible https://developer.apple.com/desi... - for books I highly recommend Influence - this book made a huge impact on me http://www.amazon.com/Influence-... - I also LOVE reading anything from BJ Fogg (standford behavior scientist) http://bjfogg.com/
Matt D. Smith
Matt D. Smith@mds · Design Director, Studio Mds
Marc! 👋 Going back to your—should designers work at a big company spiel—which is something I've thought about a lot. I've been in the design-business for over a decade now, worked mostly as a contractor at agencies in early years, but independent design consulting with startups, etc. mostly and just released my own product/course......but......... I'm always curious about what life/work would be like at Google/Facebook, etc. but not sure I could jump ship so late in my game. If you were in my position what would your thoughts be? 👍 (Feel free to Periscope only 😎)
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@mds I dont think you ever too late to make a large jump.
Julian Miller
Julian Miller@julianmiller · Founder @Learnmetrics
@hemeon what one thing do you have to constantly relearn or unlearn as an entrepreneur?
Marc Hemeon
Marc Hemeon@hemeon · Founder Design Inc.
@julianmiller I have to constantly relearn how to talk with and communicate with investors, stakeholders, peers - i find that most things can get built and engineered and designed - but communication is what either makes or breaks getting funding, building a great product etc. - which is why products like Slack are so important - they are speeding up product development faster than any IDE ever could because decisions are getting made faster and issues are being worked out more naturally as they appear and people are able to just talk to each other.