Jake Levine

Founder & CEO at Electric Objects. Former GM at Digg & Betaworks

THIS CHAT HAPPENED ON January 21, 2016

Discussion

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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
I'm the Founder & CEO of Electric Objects. We're building a digital art platform that lets you change the art on your wall from your phone. Electric Objects is an Internet-connected display designed specifically for art, and a suite of applications that help you discover, share, and display a massive collection in your home.
Jon Lax
@jlax · Product Design Director Facebook
Hey Jake -- First time, long time. You chose to build EO in NYC. Why? full disclosure: Jake and I know each other pretty well and this is a softball question.
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@jlax Hey Jon. Thanks for being here. I chose to build it in NYC because that's where I live. But also... I'm building an art and media company, that happens to build hardware and software. Most of the people on my team are artists or curators or art fans, and I think our product benefits from their sensitivity to the art experience.
Lejla Bajgoric
@lejlahunts · Intern, Product Hunt
Hey Jake! What's the last great work of art you've seen that had a strong impression on you in some way?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@lejlahunts A few weeks ago I walked into Rough Trade in Williamsburg NYC. In one of their shipping containers we had set up about 6 EO1s. Vulnicura by Björk was playing over the speakers. On each EO1 was a piece that Björk had made for Electric Objects, to commemorate the release of that album. Vulnicura is one of my favorite albums of the year, and listening to it in the midst of this incredible visual experience was magical.
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Ben Tossell
@bentossell · Community Lead, Product Hunt
How was your experience at Betaworks? What are your favourite questions to ask founders you meet?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@bentossell betaworks is a magical place! I learned a tremendous amount from that crew, and am happy to count them as investors.
Emily Hodgins
@ems_hodge · Community and Marketing, Product Hunt
Hi Jake - what inspired you to create Electric Objects? And what have been some of the biggest challenges you've faced setting up the business? How have you overcome these?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@ems_hodge This is a really heavy question! Here's a good place to start: https://medium.com/the-frontier/...
Collin Walter
@collinpwalter · PM @Verily
Hey Jake, thanks for doing this. How do you see EO and the growing industry of smart art (ie, Meural, FRAMED, Depict, Canviz) transforming residential and/or commercial spaces? In addition to displaying art, do you envision digital frames becoming a new hub for personalized info (eg, your calendar, weather, sleep data, etc)?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@collinpwalter Good question, I'll start with the first one. Electric Objects will completely change the way art is distributed and consumed. It will unlock a new channel for artists to reach their fans, and eventually, a new way to monetize their work. It will open up the creation, discovery, and enjoyment of great original contemporary art to millions of people and artists who are today locked out of the art world. In the home, the "consumption experience" changes as well (animation becomes possible, among many other things). On the other hand, there's not much that's new about displaying art on the wall. We've been doing it for thousands of years — it is in many ways one of the most ancient modes of cultural consumption.
Jacob Schulman
@jacobschulman · Product Marketing @ Spotify
Hi Jake - As a Kickstarter backer and fan, I have been part of EO1's journey since the beginning. While it is a major discussion piece with friends and visitors, I am growing frustrated with EO1's limitations. Are there plans to add things like automatic art switching to the software so I can come home to something new every day? Will there ever be an API that allows 3rd party developers and services to tap into this big, always-on screen hanging on my wall? I love looking at GIFs and other interesting art, but it does feel like there's a lot of untapped potential that hasn't yet been tapped.
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@jacobschulman Hey thanks Jacob ! Appreciate the kind words and the early support. 1) Playlists — Stay tuned... Like super tuned. 2) API — There's an unofficial one, the usage of which we're watching very carefully. https://github.com/harperreed/eo... 3) Art — I'd love your feedback here! We're investing heavily in new collections in the coming months, and any feedback is welcome.
Thomas Griffin
@thomasle0n · CEO, ArtSquare
@jrlevine I've followed the EO work for a while now. I'm curious-- How do you source the art content? What are your strategies around this, and what do you see as barriers to participation on the supply side?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@thomasle0n Hey Thomas — My co-founder Zoë is doing a fantastic job curating new and original art for EO. She and her team are producing four collections per week. That's four collections of new and original art delivered into the homes of thousands of people every week. Electric Objects is a two sided market: artists on one side, and art fans on the other. It is our belief that content developed for a new platform is generally superior to content ported from other platforms. Our hope is that our editorial program will kickstart and help incentivize the production of new art for Electric Objects. It also helps establish a voice of the company and the brand.
Kate
@katesegrin · Community @ Product Hunt
What's been one of the most rewarding parts of your job at Electric Objects, bringing art and tech together?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@katesegrin The idea that we're participating in the creation of so many new works of art (200 and counting), and bringing that art into thousands of homes... That wasn't there before, and now it is. That's probably at the top of my list.
Kate
@katesegrin · Community @ Product Hunt
Who are some of the people who have made the biggest impact on your life?
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Jake Levine
@jrlevine · Founder & CEO, Electric Objects
@katesegrin This is my girlfriend's parents' dog. For halloween she dressed up as Woof Bader Ginsburg: https://www.instagram.com/p/9g-m...