A Saleh

Anthony Saleh

CEO of Emagen Entertainment Group & General Partner at Queensbridge Venture Partners

THIS CHAT HAPPENED ON November 16, 2015

Discussion

A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
Hi I'm Anthony Saleh ... CEO of Emagen Entertainment group and General Partner @ Queensbridge Venture Partners. I manage some of the best musicians in the world & have invested in over 100 companies. I'm excited to answer any and all questions!
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
@dude_br0 Thanks for being here today 🙌 During your career to date, what has been your a) most challenging moment and how did you overcome it? b) proudest moment and why? c) most surprising moment?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@ems_hodge most challenging moment was learning the ropes on running a fund but i had a great team around me that protected me and allowed me to fail without massive consequence. don't really have a surprising moment
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
What apps are currently on your homepage?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@ems_hodge usual suspects... mailbox, apple music, spotify, lyft, IG, twitter, snapchat..all the sports apps.. i'm a pretty regular guy when it comes to that
Jaren Glover
Jaren Glover@jarenglover · Software Eng
@dude_br0 Can you give any examples at how your ability to code switch has benefited your artists or entertainment parters and one of your portfolio companies? Maybe it was a cultural trends you help a company go to market or some platforms your built Emagen on top of to help driven better execution .... thanks
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@jarenglover the easiest example of that is nas w/ genius. we used him as a test for the verified feature and it took the site to a new level
Ben Tossell
Ben Tossell@bentossell · Makerpad.co
@dude_br0 What are some of the crossovers (if any) of being involved in the music industry and investing?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@bentossell the best parts of both is being able to leverage relationships to get things done for the company or one of my artist
Ryan Hoover
Ryan Hoover@rrhoover · Founder, Product Hunt
Hey, Anthony! I didn't realize you've invested in sooo many companies (100!). Which one are you most surprised to have invested in?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@rrhoover pillpack but its doing really well!
Lejla Bajgoric
Lejla Bajgoric@lejlahunts · Intern, Product Hunt
@dude_br0 how has your style or approach to managing artists changed with all you've learned over the years? What's the most important skill one needs to do this kind of work & do it well? Thanks!
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@lejlahunts BIG time patience. being calm and cool when things may not be going well. you never want the artist to think things are so bad that you can't even fix it
Kate
Kate@katesegrin · Head of Social @ GitHub
Who are the artists currently topping your playlists, and do you personally have any music background?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@katesegrin alina baraz, bryson tiller and tory lanez
Jacqueline von Tesmar
Jacqueline von Tesmar@jacqvon · Community at Product Hunt ⚡️
What's something you used to fervently believe that you now see as misguided?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@jacqvon i thought adults were smarter than kids... they aren't... they just have had a little more time to make mistakes
Justin F Harris
Justin F Harris@justinfharris · Co-Founder, Beehive
Thanks Anthony for doing this AMA! A few ?'s for you: - When looking for investments when do you like founders to connect with you to introduce themselves and their businesses ? Whats the best way to connect with you? -How has the management of creatives & artist changed for you in the digital and social media age? Do you find yourself having to manage more aspects than before.
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@justinfharris a lot more air traffic control for sure. many more things to manage BUT the results of good work are seen faster
Kate
Kate@katesegrin · Head of Social @ GitHub
What is one moment when you thought, "Oh my gosh, I can't believe this is my life"?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@katesegrin EVERY DAY!!!!!!!!
Theoharis Dimarhos
Theoharis Dimarhos@theo_dimarhos · Marketing+Biz Dev at AngelouEconomics
Hi Anthony! How do you look at online schools/education? Will it become mainstream? What is the one component missing that will allow it to grow exponentially?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@theo_dimarhos i dont love online schools for kids. grade school was about life lessons and not just books. there needs to be some hand to hand action when teaching kids. i think post undergrad online courses should be big
I am autumn antique
I am autumn antique@ms_dyonamite
@dude_br0 Привет, Энтони ! So, when NaS comes to Russia ? we can't wait anymore )
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@ms_dyonamite hes coming soon. we have been trying to for a while. tough country
I am autumn antique
I am autumn antique@ms_dyonamite
@dude_br0 thanks 4 the answer. we will not lose hope. and waiting for you in Russia. Btw, you have one of the greatest smiles I've ever seen )
Wa'il Ashshowwaf
Wa'il Ashshowwaf@wailashshowwaf · www.sits.guru
@dude_br0 Hi Anthony, how do you find the companies you invest in? ,better yet how do start ups engage with you? we'd love to, talk to you😎 Thanks
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@wailashshowwaf my company email is on the qbvp site
Wa'il Ashshowwaf
Wa'il Ashshowwaf@wailashshowwaf · www.sits.guru
@dude_br0 @wailashshowwaf Thank you! will reach out and thanks for all the other insights!
marco
marco@dotmarco
@dude_br0 First, when is super future getting the sprite endorsement? Really fond of the strategic moves you've taken for his career recently...
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@dotmarco great question. hopefully one day!
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
How did you make the connection between managing musicians to investing in startups? What was the connection that crossed over in your line of work to combine the two?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@ems_hodge my whole teenage/ early adulthood was centered around technology so it was only right i found a way to combine the two. being able to know whats happening in tech always gives me a leg up on the entertainment side
Emily Snowdon (née Hodgins)
Emily Snowdon (née Hodgins)@emilyjsnowdon · Operations @ Product Hunt
What is your investment strategy? What have your learned from investing so far?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@ems_hodge founder/prodoct or idea/market size..... how those 3 things mesh together.... and ive learned that an out of this world idea is nothing without a responsible adult building it out and executing
Connor Echausse
Connor Echausse@connorechausse
@dude_br0 Any advice that you can give for managers/music entrepreneurs?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
all things Seth Godin!!!!!
marco
marco@dotmarco
In parallel of talent management, I am currently starting a music marketing agency pairing big consumer brands with emerging talent (endorsement deals and video production mostly). I found this to be a way to alleviate the early costs that come with choosing music as a career and leverage the cachet of being booked for Boiler Rooms and hip NY parties. -What big brand do you see following in the path of the Converses and Red Bulls of this world in putting music at the forefront of their marketing strategy? -With more and more records and artists breaking on Vine and YT channels, do you think there is space to play in by linking YT or Vine Talent with musicians. -What alleys within this gigantic field you think are worth exploring more?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@dotmarco stance is doing a great job with entertainment partnerships. samsung has done a tone in the space as well. adidas has been taking an athletes approach to the apparel and shoe game. i think the somehow being a liaison or bridge btwn entertainers and great biz opportunities could be a potentially big business opp
Ben Tossell
Ben Tossell@bentossell · Makerpad.co
@dude_br0 What is the craziest thing you have seen in a pitch?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@bentossell a blue tooth vibrator & butt plug thats controlled by your smart phone in an app. it's probably going to work!
Theoharis Dimarhos
Theoharis Dimarhos@theo_dimarhos · Marketing+Biz Dev at AngelouEconomics
How do you recognize a good founder in the pitch meeting?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@theo_dimarhos i try to ask personal questions that trigger some insight. it also depends on how the convo is flowing. i like when founders aren't defensive too. getting defensive is a major sign of weakness
D-Win
D-Win@iamdwin
How did you learn to manage your time?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@iamdwin you have to love what you are doing enough to want to create tools to help you manage time and not let things slip through the cracks
Theoharis Dimarhos
Theoharis Dimarhos@theo_dimarhos · Marketing+Biz Dev at AngelouEconomics
What are the best ways to leave a good impression on an investor before and after a meeting?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@theo_dimarhos before... get them the deck or any type of overview days before a meeting and not right before. after.. i would encourage communicating language that further justifies what you are doing and gives comfort to the investors and the potential concerns or questions they may have had
D-Win
D-Win@iamdwin
How do you evaluate talent (artists) that you are considering? Is it similar to how you evaluate startups?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@iamdwin no not the same. i want artist you have a musical identity and a vision. I don't create visions for ppl... I'm in the business of turning visions into reality
Jake Crump
Jake Crump@jakecrump · Community Team with Product Hunt
What does a typical work day look like for you?
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
@jakecrump gym at 6... meetings 7;30 to 11... calls, emails and clients all day... probably a drinks and dinner meeting at night
Justin F Harris
Justin F Harris@justinfharris · Co-Founder, Beehive
What tools does Emagen use to track sentiment and artist hashtags? Would your team and portfolio companies consider tools that could be useful in providing more insights and data? Thanks!
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
always looking for more tools but not for the sake of using more tools.
Justin F Harris
Justin F Harris@justinfharris · Co-Founder, Beehive
@dude_br0 Very good point. Tools without function or helping efficiency cause more of a funnel. Is there someone on your team to connect with or send info to? Thanks!
A Saleh
A Saleh@dude_br0 · CEO, Emagen, INC.
bo triplett
Justin F Harris
Justin F Harris@justinfharris · Co-Founder, Beehive
@dude_br0 Thanks Anthony!
Wa'il Ashshowwaf
Wa'il Ashshowwaf@wailashshowwaf · www.sits.guru
What's it like working with QB's finest and rap legend Nas?
Eight20Eight
Eight20Eight@8twnty8 · Serial Hacker
I and my partner are working on a Hip Hop Anthropology project, could I send you our deck for your review.