What makes explainer videos great?
Albert Kozlowski
4 replies
As we are getting closer to our official launch date (so far we soft launched, no promotion yet), I am working on the explainer video. In your opinion, what makes an explainer video great?
Replies
Alan Lee@alanlee
Explain what's the problem, and how does your product solve that problem
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Use short sentences and direct language. Try to stay under three minutes. Get to the point first, then explain the point.
I think the #1 thing is keeping peoples' attention. The Sandwich crew does this very well using humor.
I wish I knew the answer. What tool do you use to make videos?