What is your answer to «What is your Traction?»
Alexey Shashkov
8 replies
Hey, guys!
Traction is a sign that your company is taking off.
It’s obvious in your core metrics:
– If you have a mobile app, your download rate is growing rapidly.
– If you’re running a subscription service, your monthly revenue is skyrocketing.
– If you’re an organic bakery, your number of transactions is increasing every week.
What would your answer to the question «What is your traction?»
Replies
Julia Doronina@julia_demyanchuk
For our product LeaksID our Traction is the number and growth of the number of subscribers and conversion rate to paid customers.
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@shashcoffe It's low now, but the main reason is that we decided to offer a free tariff for all users with all functionality right now to get feedback and improve our product and only after try to convert them to paid customers.
@julia_demyanchuk Perfect, Julia! What is your conversion rate to paid customers now?
@julia_demyanchuk Got it. That makes sense.👍
To me it'd be the traffic on our website and the number of signups for the waiting list. Seeing more interest about our product and privacy/data ownership is my traction right now. Luckily in the future, it'll transform in our monthly revenue skyrocketing! ;)
@pierre_kraus Yeah, Pierre. We are on the same page now. 🙌🙂 Thx for your answer.
@shashcoffe Sweet, good luck man!
@pierre_kraus Thank you, man!