What is the best support documentation service for SaaS?

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What are the most popular services for creating support documentation? I'm also thinking about creating it myself.


Kesava Mandiga
Writer. Learner. Marketer.
The biggies are Zendesk and Intercom. I've used both for support documentation in the past. More recently, I've been hearing good things about Help Scout (https://www.helpscout.com) and their focus on usability.