What do you do after Product Hunt launch?
Sveta Bay
10 replies
We successfully launched MakerBox Frameworks on Product Hunt. Got #1 Product of the Day and #2 Product of the Week.
We were gaining stable traffic and revenue for 1 week after the launch. But then it decreased (for obvious reasons 😅).
So, what are the next steps for user acquisition? How do you attract users after the launch?
Here is our product https://www.producthunt.com/post...
Replies
Ingrid@ingrid_azeredo
That's a great point, Sveta!
I believe the Product hunt is a good start, to launch, get feedback, and create connections to take beyond this platform. Maybe taking them from here and going to another platform where your brand/company is better shaped and the content will be specifically about you and the solutions you can provide, like LinkedIn.
What do you think?
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@ingrid_azeredo Yep, agree!
But soon these platforms will end and I'll be searching for another solutions 🤔
Launching soon!
Spreading awareness is half the battle won. Even after your product gets launched on Product Hunt, you still have a lot of work to do. You will have to figure out ways to achieve more upvotes. The more site upvotes you receive, the better the chances are that the right people will see your product. After launching your product, here are some things you can do to spread awareness about it:
1. Communicate with your product hunters.
2. Share your product with people you know.
3. Post on relevant Facebook and Twitter groups.
4. Email famous bloggers in your field.
5. Create a 'How it works video.
6. Give away some freebies.
7. Spread the word about your product!
Nice results. Now you need to become the product of the month.😂
Actually, there is no specific answer to your question. In general, keep developing the product. It may not be easy, but there is clearly an interest in it and now it is clear that there is a need for it.
@sergeipetrov good point, thank you Sergey!
I think there should be mix with developing and distribution, so that we'll keep traction 🚀
It really depends on the product and the reception it gets. If it's a hit, then you'll want to keep the momentum going by doing things like reaching out to bloggers and media outlets, doing more PR, and continuing to engage with the community on Product Hunt. If it's not a huge success, then you'll want to take a step back and reassess your product and marketing strategy.