Tracking your website traffic on launch day 📈

I think that number of upvotes and comments does not matter much. You should care about your rank. https://productwars.phantombuste... is a good tool to monitor it. Numbers of sign-up and conversion rate, are the most important KPI to track in my opinion. It is also good to track retention. Set a reminder in your calendar in 1 or 2 months to check if the producthunt cohort is still there. You can adapt KPI to your use case. For my own launch, the main KPI was to sell 50 life time deals, so it is the main metrics we tracked: https://fabian-maume.medium.com/... I would also advise you to have some qualitative goals in mind: - Get user feedbacks for the product management team - Get some user testimonials to have social proof.

I ranked 17th on the launch day and got 400 referral traffic from PH, so I think the visit will be much higher if you can rank higher. Even though 400 is not a high number, the order that day increased a lot. We are a logo design maker; PH users are our targeted audience - serial founders keep making new products. All the best to your product launching!