Releasing from beta this quarter - any advice?
Solomon Bush
7 replies
Hey all!
I am releasing Log Harvestor from beta sometime early this quarter. Hopefully before the end of the month.
I am trying to build a checklist on things to do before my 1.0 launch but I am an engineer by trade and suck at marketing haha. Does anyone have some good advice, marketing or general, on things I need to do before launch?
Edit:
Here is a link to the main page: https://www.logharvestor.com
Replies
Bogomil Shopov - Бого@bogomep
Great product.
You can try to market your tools as a SIEM tool and engage with the security communities around the world via some conferences for example.
- Create a use-case page on your web describing why your tool is a great SIEM solution (you have all the elements according to your website)
- Try to create a competitive analysis - how you are better than the rest in the segment - I guess price and simplicity.
- See a conference or two and apply for a talk to show some use-cases
- Rech-out to some SME business you know and pitch your idea.
I can help you (for free) if you want to go in this direction.
Share
@solomon_bush can you ping me on bogomil at talkweb.eu
Firstly all the best for the beta launch!
I feel you should have the following in place (I'm assuming that since its your second product launch you already have all this in place and a lot more, based on your experience)
- Know your competitors and target audience
- Social media handles: I would suggest using those handles to engage with your target audience.
- Product Hunt: Well, you are already here so know better how it works. PH in itself is a great platform for you to find a good user base, lots of feedback, and loads of support.
- Participate in as many product and startup events as possible to showcase your wonders.
- Get ready for a lot of PR.
Would love to hear what you think of the above and if it was already a part of your launch plan. Curious!
Good luck with the release, Solomon!