How do you reach out to the press?

Wael Khattar
1 reply
We're releasing several products within the next couple of months and I want us to start featuring more in the press. How do you go about doing that? Cold emails? Referrals?


Daniel Baum
Co-Founder & COO, Sleek
Referrals help. But if reaching out cold, keep it punch, consider offering an exclusive, and give a deadline for the exclusive. Press gets a lot of founder reach-outs, so you have to offer something convincing / rare