Copywriters, how do you manage your block?
Anna Mandziuk 🇺🇦
What do you do when you just can't write anything good? What techniques do you employ?
Anna Mandziuk 🇺🇦@anna_mandziuk
I usually try to write down every idea I have (even if it's bleh) and also read. A LOT. Stats, news, etc., everything that's close to the topic that I'm writing on, in hopes that it'll bring on some inspiration. But these techniques sometimes also fail :/ So what would you recommend?
Generally I do a lot of monitoring on the subject on which I write, I question specialists and I note everything that goes through my head. I also do not hesitate to be read by several people who can bring new ideas when you block!
@enola_vedovotto Yes, a fresh look at the copy by a colleague is super helpful!
Writers' block is REAL and frustrating! Especially when it comes to copywriting, you need to understand the psychology of a person and not just provide information. This is why, for copywriting, I read reviews. Yes! Crazy as it might sound, reading lots of product reviews, general comments, complaints, praises by general customers (not experts, or influencers) gives me an insight and a new perspective into the minds of the customer.
@vanshika_chaturvedi Thank you, content witch😉 That's an amazing tip! Looking at reviews helped me multiple times with copy
Everything depends on the mood. if it's good I can write 1-2 articles in a day. However, nothing if it's bad. I did write 500+ posts on the GST INDIA NEWS blog (https://gstindianews.info) till now.
I get writer's block a lot, and I find that doing something unrelated to my writing usually helps me get through it. I'll often watch an episode of my favourite series (if I can stop at one), snack on something, or read something completely unrelated. These things have helped me a few times, so I recommend them!