What marketing strategy have you used to boost your sales at bootstrapping stage?

Juan Arteaga
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I think it boils down to either invest time or money. If you want to invest time: - produce content and build an audience (blog posts, YouTube videos, (e)books, articles) - You can also register your startup in startup directories. This is less effective IMO. If you want to invest time: - google adwords, YouTube advertisements, twitter Ads,
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@oliver_wolf Thank you Oliver. This is great feedback!