- Winston made this productproductboard has always specialized in helping product teams consolidate feedback from a number of sources in order to put user feedback to use during feature prioritization and design. Now you can validate ideas at scale by collecting upvotes and feedback from your entire user base with the new product Portal.
I've tried everything on the market and ProductBoard is the ONLY one that has stuck. I live in it every day. I've got Zapier zaps sucking in feedback from all over the place, and now with the Feedback Portal they unveiled, I'm able to provide transparency internally without frying non-dev non-designers minds with making them go into Jira (or even Trello I've found is TMI/confusing for people).
We've been using productboard to build our MVP and it helped us to get everybody on the team on board with what we're building and kept us focused. I love that productboard helped us also gather feedback from different sources (Intercom, emails and various conversations) so now we're processing the user feedback and planning our next product improvements - all in one tool. That's just the best!
- Customer feedback can be collected and managed in different ways, and I think social listening is an interesting alternative. It can be a more credible source of customer insights than any other study, like focus groups or surveys as people share information about their preferences or opinions on products and services voluntarily. Thus, they are honest in their views published on their social media profiles.
A great tool that helps me understand where and how people discuss certain topics like "Alternative to [MyCompetitorName]", "How to [Solve the problem I sell a solution to]" so I can engage personally and try to convert.
Brand24 is a great app, especially if you're a business prone to any type of social media critics (like every type of business, nowadays?). It's just a much better way to know what people are saying about your brand then searching it through Google.
I only found Roadmap in the last week, but I've instantly seen it's potential, and have really enjoyed getting set up and starting to build out a backlog.
I could see this being used for a variety of things, not just technology product management. I'm setting up a new impact studio, and we often take a participatory approach to developing ideas, so this could work as a really neat solution for us to centralise research and ideas.