For our early stage startups, we need to do outreach emails, transactional emails (login and notifications), weekly newsletters and behavioral/lifecycle emails for onboarding/reactivating dormant users. Currently, we are considering Buzzstream for outreach emails (but it is expensive), SparkPost/PostMark for transactional emails, Sendy/EmailOctopus/MailerLite for newsletters, and Intercom Engage/Autopilot for lifecycle emails. Ideally, we want to be able to consolidate all of this on one or two platforms, and minimize costs. -- So, I am wondering what/how is everyone using and their experiences with those tools?
- Easy-to-use email builder with designed email templates to save time on routine with rich exporting opportunities to top ESPs