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BRAND24

Keep track of your brand online.

Jakub Rogalski
Jakub Rogalski39Community Manager at Brand24 · Written
Jakub Rogalski made this product
Customer feedback can be collected and managed in different ways, and I think social listening is an interesting alternative. It can be a more credible source of customer insights than any other study, like focus groups or surveys as people share information about their preferences or opinions on products and services voluntarily. Thus, they are honest in their views published on their social media profiles.
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