- Hands down, the best tool in its category: wide range of functions (automations, free web pushes, bulk sms, subscription form tool, always updating list of integrations, AI for optimizing open rate etc), simple to use (drag-and-drop editor, anyone?) and rather cheap which is especially good for start-ups or businesses with small email lists.
- Hello, An ideal marketing automation tool would facilitate you with lead scoring, targeted email campaigns, website and CRM integration, progressive profiling and lead nurturing. Managing your clients and business process would get much easier with a marketing, sales, and service automation software. I would recommend Agile CRM, an all-in-one(marketing, sales and service) CRM with Amazing marketing automation features which allow you to automate your email marketing, newsletters, multichannel campaigns, email tracking and also facilitates you with web engagement tools such as landing pages, web forms, web popups, push notifications, exit intent and CRM analytics. Agile CRM is a very economical, cloud-based software, easy to implement and utilize. You can try it for free(up to 10 users) before making an actual purchase.It is my favourite coz: With it, I am able to create emails with an easy-to-use drag & drop email builder (no coding experience required), send bulk emails, track emails for opens, perform A/B testing, send instant replies to our customers with autoresponders, send targeted/personalized messages to your prospects/customers and also track them with necessary metrics.