What are your favorite small business marketing tools that no one has ever heard about?

Question

I'm looking for diamonds in the rough - what tools do you use that no one's ever heard about? How do they help you grow your business? What do you like most about it?

Jocelyn Tan · Accepted Answer

Hands down your go-to CRM that startups love. Salesflare is one of few CRMs that intuitively automates your workflow for you. Your data entry and to-do reminders are fully automated in this cloud-based system, so you sell more with less work.

TanyaXsara · Answer

small tool that you can use for mass keyword competition analysis for big list of your domains... save my working time!

Paul Shuteyev · Answer

This is a totally free and small tool that allows to analyze Facebook page and get recommendations on what to improve. SMB and marketers love it. Simple and free :)

Sam Rye · Answer

I find Sniply a useful tool for content marketing which can get people back to your site.

Adina Jipa · Answer

A useful tool for knowing your competitors' actions and strategy on Facebook!

Kuba Rogalski · Answer

Small business could definitely use some help of social media monitoring tools. There’s a number of reasons why I believe it’s a good idea to at least experiment with such tools, just to mention brand monitoring, discovering consumer insights, finding potential sales leads, or identifying influencers. 
If you need some more convincing, you might want to have a look at this review (https://www.lilachbullock.com/brand24-monitoring-review/) from Lilach Bullock who provides an in-depth analysis why Brand24 might be a perfect monitoring tool for small and medium businesses.

Chris Vasquez · Answer

Email Libs is a super simple tool designed to help you create content for your email marketing automation series by filling out a few simple forms. Seriously, if you haven't checked it out, you definitely should.

Sam Rye · Answer

Best marketing automation I've found at a reasonable price point

Shelby McGuigan · Answer

It's so fun to use, but also helpful if you don't have time to write emails or you're not sure what to write. It also covers almost any email you would ever need to send and can give you ideas for your next email!

Sam Rye · Answer

Since they were hunted 3 years ago, WebEngage has pivoted to a full stack marketing automation platform, covering multi channel messaging for some big hitters.

Somehow I completely missed them as a player in this space until recently. I would describe them as an alternative to Autopilot, with a generous Freemium tier which extends all the way to 10'000 monthly active users!

Looks as powerful as Autopilot, and if you can ignore the intensely annoying voice over guy on their videos, it could be a winner for a lot of small businesses that are wanting to do B2C or B2B marketing automation.

Sam Rye · Answer

I assume everyone knows SumoMe by now, but if not - it's a great suite of tools for supporting marketing efforts.

Joseph White · Answer

Paperform seems quite unknown still (they appeared just a few months ago). Using Paperform as the core tool in my small business: to create landing pages, colllect data, payments (PayPal integration). Especially loving the Mailchimp integration!

Sam Rye · Answer

There's few better ways to generate interest than sharing great educational insights. Teachable lets you build an online course quick smart.

Sam Rye · Answer

Build a library of evergreen content and set it to recur through multiple channels

Sam Rye · Answer

Useful tool for setting up your analytics suite

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For email marketing it's the best choice, because it provides free web push notification, free email trial of 15 000 emails every month with a few limitations as for functionality, powerful SMTP server etc.

Nora Conrad · Answer

I use this to plan all my content and assign tasks to my team. It's the one tool we use on a daily basis

Tejas Kinger · Answer

An easy to use CRM for startups with a lifetime free plan for upto 10 agents.

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Organize, schedule and publish Stories and instagram post

Rebecca Pollard · Answer

Haven't personally tried this yet, but looking into it. Looks like an awesome way to show social proof for conversions on your website.

vbout · Answer

Hello Rebecca, Check out the Vbout.com platform. You can manage your marketing stack from a nice look dashboard.

Victor Iryniuk · Answer

This would be a gem for sales teams that use Gmail. Combined with email marketing campaigns, NetHunt is a CRM system inside your inbox, where you can work with customer data while reading/composing emails for them.

Diane Guyot · Answer

This one and it's free :D

Salah Ait Mokhtar · Answer

One dolar a Month is our starter package when paid Yearly. Get started for almost nothing!

Esmeralda Martinez · Answer

Great analytics platform for understanding customer behavior

Sam Rye · Answer

A smart marketing assistant for when you're busy on your product!

Sama Jashnani · Answer

Best for having team meetings online!

Sam Rye · Answer

Nice web analytics that actually mean something.

Sam Rye · Answer

I'm loving Freshchat so far - it's a full featured live chat, for free.

Naman Bhutani · Answer

Leadworx tells you the companies looking at your website. It helps you track your outbound efforts with actual results, gives your free B2B leads and keep tracks on your competition visiting your website, and a lot more.

Arseny Stefanov · Answer

Connecting marketing data with Trello tasks might really help in growing a small business.

Rebecca Pollard · Answer

Automatically segment your audience based on opens and clicks - and deliver more personalized content.

Sam Rye · Answer

A rival to Intercom, ConvertFox has Live Chat, User tracking and database, email automation and more. Very affordable, pretty quick to respond on support. We'll.worth a look.

Marta Kaczmarek · Answer

Survicate is a great tool for collecting customer feedback across all the digital touchpoints. Ideal for running actionable surveys via emails, chat messages and on the website.

Mohana Valli Prabhakar · Answer

Marketing Automation makes our work much more manageable! The latest feature in Aritic is Browser fingerprint tracking which tracks the customer's data which can be used for nurturing in a targeted manner by segmenting based on the demographics, device, etc. Bi-directional CRM integration is also available.

Robert Buchi · Answer

Hello! Post66 is a social media management platform that small businesses can use to post to all their social media platforms at the same time. Businesses can try the app for free for two weeks after which they can opt for a basic membership or a full membership depending on their needs. However, there's a way for businesses to use the app for free permanently. You can find more details about this on our website.

Paul Shuteyev · Answer

Must have for small business - puts social media marketing almost on autopilot.

Nitan jain · Answer

A useful tool for knowing your competitors' actions and strategy on Facebook, Twitter, G+, and YouTube. It makes social media analytics simple with actionable insights. It is so simple that even a layman can use it.

it is a recommended solution for a small business because it starts with "Pay What You Want".  It is a value-based pricing model where a user will pay based on how they value the tool. They can pay either $0 or $100, it's their call. From social media influences, small businesses to multi-national brands, we wanted to bring the power of social media analytics into every hand. That's why we came up with a plan that you can use anytime. At a price of your choice.

Ashima Gupta · Answer

It has great user experience, simple to use. And does not leave you with complex graphs. It help you understand the graphs by analysing it in real-time which saves your lot of time and the insights can directly be used in your social media strategy. That ultimately helps you improve your social media performance.

Prateeka · Answer

A useful tool for automated expense management - keep the team happy!

Corrine Cardinale · Answer

Great for mapping customer journeys and flows, plus the free plan offers up to 1 Billion user actions/month, unlimited user seats, and unlimited projects. Easy to monitor conversion, engagement, and retention. Beats out the larger named customer analytics tools (mixpanel, amplitude, kissmetrics) by far.

amer wilson · Answer

Sugar by SugarCRM lets you automate your marketing and sales efforts. With this CRM, you can easily manage customer relationships, build your brand loyalty and can generate more leads by providing your customers with unmatchable personalized customer experience.

Moreover, you always have access to customer data as it is present In the dashboard of CRM enabling the marketing team to use the data to get key customer insights and for efficient targeting. It also provides functionalities like email marketing, target audience, management of social channels and much more. As it is open source, you can seamlessly integrate other marketing applications and software with Sugar like Marketo integration with Sugar and Mautic integration with Sugar. https://www.rolustech.com/blog/top-3-marketing-automation-tools-integrated-sugarcrm

Er. Neha Gaurav · Answer

I have been using ProProfs Survey Maker to collect quality feedback from my ecommerce startup customers. It has engaging survey templates like product satisfaction survey, customer satisfaction survey, Net Promoter Score(NPS) survey, etc. You can customize your requirements by adding your own images and logos. Further, there are exciting options to add polls, quizzes, and scores to your survey. Also, branching, rating scale, and selfie type of questions add uniqueness to your survey. With the basic free plan, you can create unlimited surveys to boost your business growth.

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Used it once a while ago! Had to cancel because the project had finished, but was very happy with the tool.

Monika Ciam · Answer

ICP is pretty new tool, so is not very popular, but is great. Is ease of use and confident functionality. If you want you can try it for free. It allows the user to create plans and task groups as part of products. Task groups are divided into Kanban cards. During work, it is possible to evaluate progress and incurred costs of the project in a clear layout. Functionalities:
✔️Project Management
✔️Tasks
✔️Calendar
✔️Monitoring and control
✔️Resource management
✔️Kanban cards 
IC Project has many more options than you can expect, managing contractors, communicator, setting projects, tasks, reporting time are just some of the features. Important advantages of the system are simplicity and its complexity. IC Project is a great tool to manage your company.

Ad Spy · Answer

AdSpy now has the largest searchable database of Facebook and Instagram ads numbering to more than 55 million ads across 187 countries. You can take advantage of its robust and easy-to-use search and filter features that where you can search by ad text, page name, advertiser name, URL, user comment, affiliate ID, landing page text, etc. or filter by audience's age, gender, country, number of daily and total likes, user reaction, affiliate network and more.

Brittany Payne · Answer

Paperform is amazing, the best online form builder I've used. Also using the Mailchimp integration (but you can choose among the available ones, e.g. CampaignMonitor or ActiveCampaign).

Corey Ferreira · Answer

Linkiro turns links and content you share into powerful sources of traffic.

Vlad Calus · Answer

Because it's easy to use.

Planable is social media content collaboration platform for agencies, freelancers and marketing team. We bring team members and social content on the same page for better, faster brand storytelling. With Planable you can create social media posts, preview exactly how it looks like, exchange feedback, get approval and schedule posts directly to social media.

Answer

Bitrix24 is a great free marketing suite. It gives you if you picture Salesforce (CRM) + Vonage (call center) + Mailchimp (email marketing) + Marketo (marketing automation), that's pretty much Bitrix24. See https://www.bitrix24.com/features/crm.php

Inam Haq · Answer

Install a CRM, Marketing Campaign and more on your Corpa Domain instantly to get started. A mobile native platform with powerful live document commenting, integrated comms, reporting and dashboard. Run Mobile!

Chris Gulbi · Answer

Simply put, it's a go-to sales CRM for SMB's. Teamgate CRM covers a complete sales process, starting with data capture for your new leads, all the way to sales analytics and even future sales forecasting. And if your process is somehow unique and you have additional parts in it, Teamgate offers powerful API so that you can connect with anything you desire.

Paul Gordon · Answer

This is the best way to manage all your online listings and profiles in one place and find new places to list your business and build a strong online presence and reputation.  myPresences also helps you manage your reviews, ratings, photos, deals, influencers and a lot more across more than 1500 online services and apps.

Khalil Fadhel · Answer

Klasmic helps you create interactive live streaming content on Facebook, Like adding real time display of interactions count or comments feed on a background video which helps increasing organic engagement. For a small monthly charge (starting 5$) you can share your own live interactive content on your own product page which helps enormously in page growth giving the notification system coming with live videos and the #fomo concept that comes from participating in the live stream video content as a page follower.

Tweegenic1 · Answer

make any quote memorable and visually enticing with Recite. Just type your favorite quote and choose from the ready-to-use templates. After that, you can share it to any social network or email straight to anyone.

Khalil Fadhel · Answer

Klasmic helps you create interactive live streaming content on Facebook, Like adding real time display of interactions count or comments feed on a background video which helps increasing organic engagement. For a small monthly charge (starting 5$) you can share your own live interactive content on your own product page which helps enormously in page growth giving the notification system coming with live videos and the #fomo concept that comes from participating in the live stream video content as a page follower.

Answer

ViralLoops is one of the finest referral marketing tools I have ever known! Heck, even Product Hunt extensively use them for Product Hunt ambassador program and Product Hunt books!

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ViralLoops is one of the finest referral marketing tools I have ever known! Heck, even Product Hunt extensively use them for Product Hunt ambassador program and Product Hunt books!

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ViralLoops is one of the finest referral marketing tools I have ever known! Heck, even Product Hunt extensively use them for Product Hunt ambassador program and Product Hunt books!

Waqar Azeem · Answer

Share other people's content in an optimized way to get more traffic, leads and sales!

Lakshan Perera · Answer

Use this extract content from web pages such as title, description, logo, etc. Great if you want to do competitor tracking or simply build a growth experiment (like a chatbot)

Sam Rye · Answer

New contender launched recently - live chat and email automation. In the same sort of space as Drift and maybe Intercom, but far cheaper and a bit differentiated.

Sam Rye · Answer

I've been using Fullstory lately and loving it - super smart way to do site analytics and make them more actionable.

Sam Rye · Answer

Install one bit of code and send your data to a variety of other analytics tools. Now with a free tier!

saravanan · Answer

I created whatsapp group for one of my niche product. there were 4000 user base, So created 30+ groups based on location. they started to collaborate in these groups, (they were layers) I put ads for my product without disturbing their discussion. it worked from marketing perspective.

Filipa Nascimento · Answer

Outplanr can be very helpful to simplify marketeer’s life and making stress a memory from the past. See here how Outplanr can help you: http://blog.outplanr.com/post/156937244515/how-to-turn-your-marketing-team-into-a-super-team

BestofGSuite@gmail.com · Answer

A simple, Gmail based email marketing tool! Free for everyone with a google account.

Anish Mathew · Answer

You should try Zoho One and its Sales-Marketing apps. Great value for small businesses.

Stu Greenwood · Answer

Promote is great if you have a space with a screen inside, It allows you to create great looking display graphics for use on the screen and helps you communicate with your customers! Launched on PH today!