Rebecca PollardDigital Marketing Manager, AWeber

What are your favorite small business marketing tools that no one has ever heard about?

I'm looking for diamonds in the rough - what tools do you use that no one's ever heard about? How do they help you grow your business? What do you like most about it?
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52 recommended
  1. 44
    Salesflare CRM

    Intelligent sales CRM for startups who thrive on technology

    Jocelyn Tan6Growth Strategist Intern in Antwerp, BE · Written
    Hands down your go-to CRM that startups love. Salesflare is one of few CRMs that intuitively automates your workflow for you. Your data entry and to-do reminders are fully automated in this cloud-based system, so you sell more with less work.
    CommentsShare
    • I've used so many CRMs in the past, and have also looked at lots of others too. I was first attracted to Salesflare by the clean design and ease of use, but then was very impressed with just how powerful it is. It integrates so well with Gmail, that it just became a natural extension of how I work. Also the developers have been offering great support too. I highly recommend Salesflare.

      Comments (1)
    • Matt Pliszkadiscovering SaaS apps at pickSaaS.com

      Love the way Salesflare automates your daily work with the CRM, it's really comfortable and saves a lot of time, at the same time providing all the most important CRM functionalities.

  2. 37
    Teachable

    Create and sell online courses on your own website

    There's few better ways to generate interest than sharing great educational insights. Teachable lets you build an online course quick smart.
    Comments (2)Share
  3. 30
    Snip.ly

    Embed messages into every page you share

    I find Sniply a useful tool for content marketing which can get people back to your site.
    Comments (2)Share
  4. 9
    SumoMe

    Free tools to grow your website traffic

    I assume everyone knows SumoMe by now, but if not - it's a great suite of tools for supporting marketing efforts.
    CommentsShare
  5. A smart marketing assistant for when you're busy on your product!
    CommentsShare
  6. Chris VasquezCreative Director at AWeber · Written
    Chris Vasquez made this product
    Email Libs is a super simple tool designed to help you create content for your email marketing automation series by filling out a few simple forms. Seriously, if you haven't checked it out, you definitely should.
    CommentsShare
    It's so fun to use, but also helpful if you don't have time to write emails or you're not sure what to write. It also covers almost any email you would ever need to send and can give you ideas for your next email!
    CommentsShare
  7. 8
    BRAND24

    Keep track of your brand online.

    Jakub Rogalski35Community Manager at Brand24 · Written
    Small business could definitely use some help of social media monitoring tools. There’s a number of reasons why I believe it’s a good idea to at least experiment with such tools, just to mention brand monitoring, discovering consumer insights, finding potential sales leads, or identifying influencers. If you need some more convincing, you might want to have a look at this review (https://www.lilachbullock.com/br...) from Lilach Bullock who provides an in-depth analysis why Brand24 might be a perfect monitoring tool for small and medium businesses.
    CommentsShare
    • Mateusz KurletoTech entrepreneur and investor @Neoteric

      A great tool that helps me understand where and how people discuss certain topics like "Alternative to [MyCompetitorName]", "How to [Solve the problem I sell a solution to]" so I can engage personally and try to convert.

    • Matt Pliszkadiscovering SaaS apps at pickSaaS.com

      Brand24 is a great app, especially if you're a business prone to any type of social media critics (like every type of business, nowadays?). It's just a much better way to know what people are saying about your brand then searching it through Google.

  8. 8
    Autopilot

    Visual Marketing Software for Customer Journeys

    Best marketing automation I've found at a reasonable price point
    CommentsShare
  9. TanyaXsaraGrandSeo, digital specialist 💿VideoGraf · Written
    small tool that you can use for mass keyword competition analysis for big list of your domains... save my working time!
    CommentsShare
  10. 7
    CoSchedule

    A complete marketing calendar and social media planning tool

    Nora ConradOwner of NoraConrad.com · Written
    I use this to plan all my content and assign tasks to my team. It's the one tool we use on a daily basis
    CommentsShare
  11. 6
    Freshsales CRM

    A full-fledged CRM for high-velocity sales teams.

    Tejas Kinger20SaaS Product Marketing @ Freshworks Inc · Written
    An easy to use CRM for startups with a lifetime free plan for upto 10 agents.
    CommentsShare
    • Steven HambletonFounder, Emailancer

      I used Pipedrive for a while but Freshsales is so much faster and the user interface, automations and built in email tracking meant I could retire a few other products.

  12. Since they were hunted 3 years ago, WebEngage has pivoted to a full stack marketing automation platform, covering multi channel messaging for some big hitters. Somehow I completely missed them as a player in this space until recently. I would describe them as an alternative to Autopilot, with a generous Freemium tier which extends all the way to 10'000 monthly active users! Looks as powerful as Autopilot, and if you can ignore the intensely annoying voice over guy on their videos, it could be a winner for a lot of small businesses that are wanting to do B2C or B2B marketing automation.
    Comments (2)Share
  13. 5
    SendPulse

    Increase newsletter open rate with artificial intelligence.

    For email marketing it's the best choice, because it provides free web push notification, free email trial of 15 000 emails every month with a few limitations as for functionality, powerful SMTP server etc.
    CommentsShare
  14. Build a library of evergreen content and set it to recur through multiple channels
    CommentsShare
  15. 4
    Social Insider

    Get an inside view of your competitors' Facebook activity

    Adina Jipaco-founder @socialinsiderio · Written
    Adina Jipa made this product
    A useful tool for knowing your competitors' actions and strategy on Facebook!
    Comments (2)Share
  16. 4
    Proof

    Instantly Increase Your Website Conversions

    Rebecca PollardDigital Marketing Manager, AWeber · Written
    Haven't personally tried this yet, but looking into it. Looks like an awesome way to show social proof for conversions on your website.
    Comments (2)Share
  17. Useful tool for setting up your analytics suite
    Comments (2)Share
  18. Enterprising Josh made this product
    Bitrix24 is a great free marketing suite. It gives you if you picture Salesforce (CRM) + Vonage (call center) + Mailchimp (email marketing) + Marketo (marketing automation), that's pretty much Bitrix24. See https://www.bitrix24.com/feature...
    CommentsShare
  19. Carlos. made this product
    Organize, schedule and publish Stories and instagram post
    CommentsShare
  20. 3
    Replug

    Get extra traffic and leads from your shared links

    Waqar AzeemCo-founder ContentStudio.io · Written
    Waqar Azeem made this product
    Share other people's content in an optimized way to get more traffic, leads and sales!
    CommentsShare
    • Rahul LakhaneyInvestment Partner 971 Launchpad Dubai

      It is the exact tool that I have been looking for. I have been using poplink and pixelme separately, and it has been a pain for me. With replug, it is super smooth to do both the things at once. Most of all it is free (atleast as of now)

    • Karl DumminThe Web Guy

      Used this for a while now in conjunction with contentstudio.io and it rocks!!