KaterinaCo-Founder & Growth, EmbedSocial

Which app is a must for your marketing stack?

I am looking to 'inspire' my marketing stack and include new apps that will help me automate my business. Feel free to suggest which one saves most of your time or helps scale your business.
Your recommendation
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34 recommended
  1. 49

    Create a custom Twitter experience.

    Ryan Hoover
    Ryan Hoover84Founder, Product Hunt Β· Written
    Definitely Tweetdeck. If you're running an early or medium-stage startup, you should be monitor all mentions of your brand or site. I have a column for any Product Hunt mention, which helps me monitor sentiment, see what people are sharing, and discover new PH community members to chat with. 😊
    Comments (1)Share
    Mohammed Rafy
    Mohammed Rafy5All things Community Β· Written
    Definitely Tweetdeck. Like Ryan mentioned you can create your own columns for your own product or a column keyword related to your product. Like for me, it's a hackathon column which I keep a tap on.
  2. 41

    Do more with the services you love

    Jessica Lodge
    Jessica Lodgeex Product Manager - JS developer Β· Written
    IFTTT - Automates your entire app/internet-connected things catalogue. You can easily set UI friendly IF statements to automate an action on twitter if a separate action occurs on instagram for example. It's also great for personal life automated triggers.
    Comments (1)Share
    • I've been using IFTTT since it came out ages ago, and it's one of the first things I install on any new phone. I use it as the connective tissue for all my smart home products and apps. You can do amazing things with it.

      Comments (0)
    • Herr Wolf
      Herr WolfShow me the way to go home

      Support is non existent along with technical user information.

      Comments (0)
  3. 31

    Keep track of your brand online.

    Jakub Rogalski
    Jakub Rogalski39Community Manager at Brand24 Β· Written
    I'd say a dedicated social media monitoring tool would be a nice addition to every marketer's toolkit. Despite some minor drawbacks like limited historical data, I think there's still plenty of data you could benefit from thanks to our tool. While it's impossible to reply to mentions directly within the dashboard, you can be easily redirected to the source of the mention by clicking the "Engage" button. One of my personal favourite features is the Slack integration that streamlines all the mentions the tool picks up into a selected channel.
    • Matt Pliszka
      Matt PliszkaCEO & co-founder @ pickSaaS.com

      Brand24 is a great app, especially if you're a business prone to any type of social media critics (like every type of business, nowadays?). It's just a much better way to know what people are saying about your brand then searching it through Google.

      Comments (0)
    • Mateusz Kurleto
      Mateusz KurletoTech entrepreneur and investor @Neoteric

      A great tool that helps me understand where and how people discuss certain topics like "Alternative to [MyCompetitorName]", "How to [Solve the problem I sell a solution to]" so I can engage personally and try to convert.

      Comments (0)
  4. Ayush Mittal
    Ayush Mittal28bro @boombro, Founder RefR ✌ · Written
    Buffer - the one that saves us a lot of time. Social media posts scheduling on autopilot across multiple social media accounts. We queue up the ready social media posts in advance so that we can focus on other things. I use Followerwonk evaluate the best times when our followers are most active and set the Buffer schedule accordingly.
  5. 11
    Salesflare CRM

    Simple yet powerful CRM for small businesses selling B2B

    Sampath S
    Sampath SI blog at http://sampathspeaks.com Β· Written
    Love their automation, big time
    • I've used so many CRMs in the past, and have also looked at lots of others too. I was first attracted to Salesflare by the clean design and ease of use, but then was very impressed with just how powerful it is. It integrates so well with Gmail, that it just became a natural extension of how I work. Also the developers have been offering great support too. I highly recommend Salesflare.

      Comments (1)
    • Matt Pliszka
      Matt PliszkaCEO & co-founder @ pickSaaS.com

      Love the way Salesflare automates your daily work with the CRM, it's really comfortable and saves a lot of time, at the same time providing all the most important CRM functionalities.

      Comments (0)
  6. 9

    The command center for your social media team

    Vlad Calus
    Vlad Calus9CMO at Planable Β· Written
    Vlad Calus made this product
    Definitely one of the best choice for marketing teams that are heavily focused on social. Planable is the most visual platform to create social media campaigns, collaborate on posts, exchange and give feedback, get posts approved and schedule to Facebook, Twitter, Instagram and LinkedIn.
    • James Qualtrough
      James QualtroughDirector 572 Digital

      I've used this for some time and love the platform. It's simple to use and has been expanded to cover all the main social channels we manage for clients.

      Comments (2)
    • Arun Sathiya
      Arun SathiyaHappiness Engineer, Automattic

      I like two features: inviting teammates to approve posts and suggest edits, saving posts to public Facebook and Twitter pages that I do not own, so that these can be chosen to be published or not by the page's owner on their Planable account.

      Comments (0)
  7. 8
    HotJar Insights

    See how visitors are really using your website.

    Magdalena Ivanova
    Magdalena IvanovaDigital Marketing Manager @Devsy Β· Written
    Excellent tool for monitoring user behaviour on your website.
    Comments (1)Share
  8. 7

    Connect and automate 500+ web apps

    Matt Warcholinski
    Matt WarcholinskiπŸ’»πŸ“ˆBuilding highly scalable JS apps Β· Written
    For every marketer and non-developer to build new 'apps' by connecting existing ones. You can connect everything what has open API. ex. Client send an e-mail -> Save a pdf attached on google docs -> Send e-mail/name to mailchimp -> Send an e-mail sequence directly from google sheet etc.
    • Matt Lovato
      Matt LovatoMarketing team leader

      Their design is excellent. Behind the scenes its very technical, but the user experience is smooth and easy on the eyes. It does such a great job of taking actions and information in one app and bringing it to your app of choice.

      Comments (0)
    • Johnathan Holland
      Johnathan HollandI truly obsess over helping others..

      We use this mostly to automate our email marketing campaigns by pulling data from our HubSpot CRM into Active Campaign for our email drips. Among a million other things.. amazing product!

      Comments (0)
  9. Shena Garg
    Shena GargAngular and Node.JS | Startups Β· Written
    Analytics are the food for marketers and Mixpanel gives data that marketers can use in strategy. Without data, marketing is rarely strategic in the long run, and hence little rewards.
  10. Sampath S
    Sampath SI blog at http://sampathspeaks.com Β· Written
    Not sure if this falls under Marketing, but a solid product for all B2B professionals
  11. 3
    Startup Threads

    Ship custom shirts to fans & leads without holding inventory

    Frank Denbow
    Frank DenbowINFLECTION (inflectioncommunity.com) Β· Written
    Frank Denbow made this product
    Makes the process of shipping tshirts and thank you packs to customers simple, humaizing your brand and amplifying your word of mouth advertising
    Comments (1)Share
  12. Trish Carey
    Trish Careymarketing director, SellerEngine Β· Written
    ease for the team to add & update posts and plan ahead
  13. 3
    Google Sheets

    Excel in the cloud

    Matt Warcholinski
    Matt WarcholinskiπŸ’»πŸ“ˆBuilding highly scalable JS apps Β· Written
    It's my to-do list, collaborative project management tool, database, P&L, reporting system, dashboard, SEO tracker, content management tool and more. You can do everything with it.
    Arun Sathiya
    Arun Sathiya4Happiness Engineer, Automattic Β· Written
    Google Sheets is immensely powerful if used right. Some of my use cases include the collection of all tweets based on a keyword into a Google Sheet, log tweets sent from a particular account and more.
  14. Paul Shuteyev
    Paul Shuteyev7Founder/StartupRadius, CMO/PromoRepublic Β· Written
    This one is free, and totally deserves a place in a marketing stack. It allows to scan and analyze Facebook pages.
  15. sivaram
    sivaramCofounder - HelpNinja.com Β· Written
    It's a new tool in the market and the user’s of OptinChat have experienced high conversions than the traditional popups because of the interactive nature of OptinChat.
    Comments (1)Share
  16. 2

    Convert website visitors into subscribers

    Aiyman Hadi
    Aiyman HadiSenior Digital Marketing Manager Β· Written
    Quick way to capture leads on your site. The tool is very easy to use and track!
  17. 2

    Break up with bookmarks πŸ’”

    Attila Gajdics
    Attila Gajdicsco-founder, lumio Β· Written
    Attila Gajdics made this product
    Marketers are active users of the app, but I'm biased, I'm one of its makers, so let me rather quote others about it: "You can use it for content marketing, build up case-studies, make overviews of third-party reviews or collect other relevant information to send to prospects. Or to just keep up with inspiring stuff you find around the internet." See it among other great tools here: https://blog.salesflare.com/the-...
    Comments (1)Share
  18. Sam Rye
    Sam Rye11Founder Β· Written
    Everything from Lifecycle messaging to smart campaigns. Intercom builds your 1-to-1 channel to your prospects / customers.
  19. 2

    All-in-One Digital Marketing Dashboard

    All in SEO Tool for its pricing., Pay-As-You-Go..
  20. 2

    Take your Gmail game to the next level

    Allan Caeg
    Allan CaegFounder, NorthStories.io Β· Written
    There's a category of email apps for sending newsletters. Vocus.io is different. It's for Gmail. It could be for mass mailings (mail merge, etc), but it's more of an everyday tool for me. We engage with leads and prospects via email. This tool helps me understand if they're opening and clicking the emails