What are some of the best apps out there to gain social media insights?

I am looking for metrics like reach, engagement etc.
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10 recommended
  1. 35
    BRAND24

    Keep track of your brand online.

    Jakub Rogalski
    Jakub Rogalski39Community Manager at Brand24 · Written
    Jakub Rogalski made this product
    Hey Anoushka! Your best bet is to use a social media monitoring tool. Such software will help you track the reach, engagement, etc., whether it’s Twitter, Instagram, or any other social medium. Once your monitoring project is up and running, Brand24 starts picking up mentions of your keywords and loads them into the dashboard. The graph inside there reflects changes to all the engagement KPIs such as: * the number of mentions * social media reach aka impressions * and social media engagement (likes, shares and comments) Additionally, you’re able to track the sentiment of those mentions your keywords appear in. You could obviously go for other tools, just to mention Agorapulse or Hootsuite, but I am far less knowledgeable when it comes to using them, so I am not gonna go into more details :)
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    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    You get to engage quickly to real-time comments made about your brand. Follow-up on positive comments from your brand ambassadors, or respond to a dissatisfied customer before the story gets ahead of you.
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    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    Amazingly useful for getting social media insights.
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    • Matt Pliszka
      Matt PliszkaCEO & co-founder @ pickSaaS.com

      Brand24 is a great app, especially if you're a business prone to any type of social media critics (like every type of business, nowadays?). It's just a much better way to know what people are saying about your brand then searching it through Google.

    • Mateusz Kurleto
      Mateusz KurletoTech entrepreneur and investor @Neoteric

      A great tool that helps me understand where and how people discuss certain topics like "Alternative to [MyCompetitorName]", "How to [Solve the problem I sell a solution to]" so I can engage personally and try to convert.

  2. 23
    Zoho Social

    Social media management software for growing businesses.

    Praval Singh
    Praval SinghProduct/Marketing Guy at Zoho.com · Written
    Praval Singh made this product
    Signup and ask for beta-access to the new reports. You'd love them!
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  3. 15
    Keyhole

    Realtime hashtag tracking for Twitter, Facebook, etc...

    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It enables you to get to see the number of impressions, reach, posts and engagements that certain accounts or hashtags are getting. You are also able to identify key influencers who get the highest engagement rates and the number of followers in specific industries and reach out to them right from the tool.
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    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    You can know the demographics of your hashtag users or account interactors or followers. Keyhole shows you those as well — including the percentage of positive and negative sentiments of your followers.
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  4. Buffer is very helpful as it lets you schedule all your social posts and see how they did under the analytics tab.
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    Azzen Abidi
    Azzen AbidiJunior Content Marketer · Written
    Buffer lets you manage all your social media accounts and gives you access to the metrics you need to solidify your presence.
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  5. Saketh Rasakatla
    Saketh Rasakatla18Sr. Digital Marketer · Written
    Facebook Insights is great. Sotrender, Brands 24, Awario, Hootsuite are useful too.
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  6. Clariti
    ClaritiBusiness App · Written
    To gain your social media insights follow these tips. https://clariti.app/blog/boost-y...
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  7. Vickson D
    Vickson DCo-founder - SinglePost · Written
    SinglePost is free social media scheduling tool. With the free plan, you can schedule up to 10 posts for 4 accounts at a time. Also, you can design post with built-in editor offering templates and 475K+ royalty free images. Comes with Android and IOS apps with great Instagram Insights view. If you want to add more accounts the plans are quietly affordable comparatively.
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  8. Powerful reporting and deep social listening capabilities help you drive decision-making across multiple parts of your organization. Social performance reporting/ Optimize your social programs, content performance and engagement strategies with rich performance data and team reporting that help you make more informed decisions that have real business impact. Social listening and insights Access brand analysis, competitive insights and industry intelligence—and quickly put it into action—with deep social listening capabilities right alongside Sprout’s world-class publishing, engagement and advocacy tools.
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  9. Albert Manuel made this product
    EvoIG does a multitude of things at one go. It tracks the most essential things that help you see how well you are doing over Instagram. This includes recording the number of followers, top posts, mentions, hashtags, and others. These Instagram Analytics tools are some of the best you can find to help you bolster your Instagram account. Make sure that you use them well and make your presence felt in Instagram.
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  10. Agnel Vishal made this product
    A sample is available at https://www.condense.press/own/b... The popularity of each article in Facebook, Reddit, search engine etc is calculated and correlated with author, article length, images etc.
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