Jack Garufi
Jack Garufi😎 Growth Hacker & Entrepreneur

What are the best smart URL builder for custom campaigns?

I use the Campaign URL Builder from Google, but I'm sure there are other services much more intuitive that help you create short URL to track a specific campaign (e.g. from Facebook, name of campaign, target...). Or maybe it's still easier to use the common ?ref= and track the results via Analytics? :)
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16 recommended
  1. 87
    Rebrandly

    Create and share links with your custom domain name

    Ayush Mittal
    Ayush Mittal28bro @boombro, Founder RefR ✌ · Written
    Custom URL shortener for branded links. The easiest way to create and share short links with your custom domain name.
    Comments (1)Share
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It's a reliable and comprehensive management platform for your links. It's the easiest way to create, measure and share short URLs with a custom domain name.
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It's the best tool for custom URLs.
    CommentsShare
  2. 60
    Replug

    Get extra traffic and leads from your shared links

    Waqar Azeem
    Waqar AzeemCo-founder ContentStudio.io · Written
    Waqar Azeem made this product
    Replug is the best URL shortener you can get. It allows you to shorten, track and optimize your links with branded links, catchy call-to-actions, retargeting pixels and powerful analytics.
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    Replug enables you to shorten, track and optimize your links with branded links, catchy call-to-actions.
    CommentsShare
    • Rahul Lakhaney
      Rahul LakhaneyInvestment Partner 971 Launchpad Dubai

      It is the exact tool that I have been looking for. I have been using poplink and pixelme separately, and it has been a pain for me. With replug, it is super smooth to do both the things at once. Most of all it is free (atleast as of now)

    • Karl Dummin
      Karl DumminThe Web Guy

      Used this for a while now in conjunction with contentstudio.io and it rocks!!

  3. 55
    utm.codes

    A better way to create and manage campaign marketing links

    Chris Carlevato made this product
    If you're using WordPress utm.codes is a great option. It a plugin that supports batch creation of social links with multiple sources, automatic bitly shortening, standardized link formats, link notes, and lots more.
    Comments (1)Share
    I have recommended and used this plugin on several of my clients sites. Makes batch creation a breeze. User-friendly and everyone loves it. Give it a try.
    CommentsShare
  4. I've been using Sniply to share links and it's pretty great so far!
    CommentsShare
  5. Leo Martinez
    Leo MartinezCreative Strategist · Written
    I recommend Poplink! I use it for my main site, and it also helps with lead generation. Super easy to use.
    CommentsShare
  6. Daniel Setzermann
    Daniel SetzermannDirector Marketing, mymuesli · Written
    Daniel Setzermann made this product
    Completely free to use – just a google spreadsheet that you can customize further to your liking.
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    I was recommended this on ProductHunt. It turned out to be an excellent suggestion!
    CommentsShare
  7. 3
    Short.cm

    White label url shortener, create branded links for free

    Joshua Carter
    Joshua CarterCreative Fundraising and Marketing Pro · Written
    Great value for the feature set!
    CommentsShare
    Shamit Khemka
    Shamit KhemkaM.D. - SynapseIndia · Written
    It enables you to create business URLs easily.
    CommentsShare
  8. A super simple tool we created here GoSquared to help people build Campaign URLs. We've tried to give us much context around the specific parameters for people who may be newer to Campaign tracking also.
    CommentsShare
  9. SmartURL is the best so far I have tried. It can generate short links and you can send traffic to various pages/links based on devices, countries etc. Their PRO version gives you more options but FREE version is more than enough for most users.
    CommentsShare
  10. Noëlie Rx
    Noëlie RxEditor-in-chief and Front-End developper · Written
    For me it would be the best because you can generate a QR code from your link and you can use branded link with it and custom domain name of course ! And you also have a dashboard with analytics and stuff.
    CommentsShare
  11. Farzana Haque
    Farzana HaqueSerial Entreprenour · Written
    Pros: Free to use, can group the links in collections. Short URL and UTM builder comes with it for free. Cons: Doesn't have analytics yet.
    CommentsShare
  12. 1
    UTM.io

    The easiest way to build and manage trackable links ⛓

    Johnathan Lyman
    Johnathan LymanEngineer, Papertrail.com · Written
    In the short time I needed something like this, I found UTM.io to be one of my favorites.
    CommentsShare
  13. 1
    RetargetLinks

    Turn every link you share into targeted ads

    Serge Salager
    Serge SalagerCEO, RetargetLinks · Written
    Serge Salager made this product
    Follows anyone that clicked with 15 of your banner ads over 2 weeks.
    CommentsShare
    • Tod Maffin
      Tod MaffinPresident, engageQ digital inc.

      We've been using RetargetLinks for our agency clients for about a year now and have been really impressed with the results. Because the retargeting is triggered by a link-click (and not a web site visit), it's a fantastic way to remarket to people where you otherwise couldn't — like Kickstarter projects, and so on. It operates on a 14-day rolling retartget window, so there's not really any banner ad fatigue. Very impressed with this and I'd recommend it.

    • AlexandraT Greenhill
      AlexandraT GreenhillFounder of Littlecodr, game kids code

      This is the cleverest tool that has given us 10x the reach for 1/10th the effort. People interesting in the articles we share get to see more information about what we do BEFORE they ever get to our site or social media. Simply brilliant!

  14. Wojciech Jasnos
    Wojciech JasnosFounder, RocketLink.io · Written
    Disclaimer - I am the founder of RocketLink but I can truly recommend our app as it has a lot of features like link retargeting, adding custom scripts and any external widgets/tools/opt-in forms to links you share. Check out demos on our website :)
    CommentsShare
  15. Laurent Malka
    Laurent MalkaCEO / Founder @TrackingDesk · Written
    While url shorteners can be great for social sharing and other marketing activities, when it comes to advanced / custom campaign tracking, which can invollved multi step conversion tracking and avanced rule-based targeting (geo/device/language targeting), the standard utm parameters don't cut it as you're limited to 5 parameters, while most ad networks,incliuding facebook have over 5 and sometimes 20 dynamic parameters.
    CommentsShare
  16. 1
    My UTM Builder

    Answer simple questions. Get best practice trackable URLs 🔗

    Kjetil Grøsland
    Kjetil GrøslandWeb Analytics & Digital Marketing · Written
    Kjetil Grøsland made this product
    I never found a UTM builder that was sufficient enough for me. Specially as I needed a builder to be used by team members that don't know some much about the nitty gritty. During my 8 years of working as a web analyst with digital marketeers, I've uncovered so many pitfalls and misinformation about what's best practice to get clean reporting of traffic sources. Which is so important! Cause of this I decided to make my own UTM builder and even called it "My UTM Builder". But you can use it of course :P https://www.myutmbuilder.com You only answer some simple questions, and it guides you past all the pitfalls and generates a URL ready to use. Hope you like it! Will add shortner function to it soon!
    CommentsShare