Will it scale? That's the question marketers ask. But here's the problem - that thinking steers you toward the same saturated tactics that everyone is using. Drift has grown exponentially by doing the things that don't scale. You can too. Grab this free book to try 40 of our marketing playbooks.
Product development is one big science experiment - but there’s one thing that can be guaranteed: the more people interacting with your product, the more feedback you’ll get, and the closer you’ll get to building something they actually want. Our goal in this book is to help you develop an idea into a business, starting with your fist 100 customers
immerj is an interactive marketing planning tool that helps B2B start-ups & small businesses get started with their next marketing strategy. It means marketers don't have to start from a blank piece of paper and can find everything they need in the one place.
Most startups fail, even those with good products.
Success requires a strong plan for getting that product to market. Beyond Product melds the wisdom of 50+ startup veterans to provide a roadmap for entrepreneurs to turn their ideas into successful businesses.
New from Slack – a handbook chock-full of tips and tricks for marketing teams who want to learn how to streamline Slack and make the most of it.