Uber Elevate is on-demand, urban air transportation. Vertical takeoff and landing (VTOL) aircraft will bring far-reaching changes to our cities and our lives—quicker daily commutes, less traffic congestion, and cleaner air around the world. Uber Elevate has already started exploring the barriers we’ll need to overcome to make this a reality.
Uber Beacon is a new light-up windshield icon that glows in a color chosen by riders in the Uber app. Beacon’s color-matching technology makes it easier—and faster—for riders to find their drivers, especially at night and in crowded areas.