Today we’re releasing Segment’s latest product, Personas, to the world. Personas uses a new identity graph to combine your data into a 360° user record —and you get to compute new traits & audiences on top.
Our beta customers were able to drive a 50% lift in customer engagement, 10% reduction in ad spend, and 33% increase in ad conversions.
Olyo makes direct marketing via Facebook Messenger smarter, increasing the results of your campaigns to up to 12 times compared to email marketing.
Olyo allows you to:
- do advanced targeting on your chatbot users
- create custom triggers based on activities done on your website
- create a lineup between optins and the users from your crm