euronewsWhat is LookLive? LookLive is a website from which you can shop for almost any item of clothing you see an onscreen character wearing. The website offers the shopper the chance to choose between the original item, something similar, or, for people on a budget, something cheaper.
The Business of FashionAMSTERDAM, Netherlands - "Sex and The City." "Mad Men." "Gossip Girl." Top television shows can be major drivers of purchasing intent for fashion items that appear on screen. As a result, many brands pay handsomely to get their products into the best performing shows.
TechCrunchMany of today's fashion applications are targeted toward women, but a new app from Looklive wants to help men look great, too, without needing to be a fashion expert. Instead, the company - which is now also available as an iOS application - lets men shop the looks from their favorite celebrities and other style influencers.