Hootsuite

Social media management for business

4.5•6 reviews•

32 followers

Social media management for business

4.5•6 reviews•

32 followers

Visit website

Social media management tools

•

Social media scheduling tools

•

Marketing automation platforms

LinkedIn Hashtag Analytics gives you the most effective hashtags through real-time data with a click of a button. Perform hashtag follower, like and comment checks easily while you're scheduling LinkedIn posts on Hootsuite.

Framer AI AgentsDesign and publish professional sites with AI

Promoted

Hootsuite Launches

LinkedIn Hashtag Analytics on HootsuiteSchedule LinkedIn posts on Hootsuite, with trending hashtags

Launched on March 24th, 2022

Nuzzel for HootsuiteNuzzel news monitoring tool avaiable to all Hootsuite users

Launched on July 2nd, 2018

Hootsuite Mobile 3.0Social media management in your pocket

Launched on May 10th, 2016

Hootsuite For YouTubeIntegrate Hootsuite with Youtube

Launched on April 20th, 2016

Hootsuite Campaigns - Free and ProLaunch social media campaigns from your Hootsuite dashboard

Launched on October 27th, 2015

View all Hootsuite launches

4.5

Based on 6 reviews

Review Hootsuite?

Reviews

Most Informative

•1 review

What's great

I've spent real time in Hootsuite while testing social tools for my channel | scheduling, monitoring, and reporting across several accounts.

How I use it: planning and scheduling posts across networks, using Streams to keep an eye on mentions and keywords, and pulling analytics/reports when I need to see what's working.

What I like: it's a mature, do-everything platform. Scheduling is reliable, the Streams view makes monitoring genuinely easy, and the analytics, team roles, and approval flows are clearly built for bigger teams and agencies. Wide network support, and it rarely breaks on me.

What could be improved: the price, mainly. It climbs fast as you add users or accounts, and a lot of the depth you're paying for is aimed at large teams| more than most solo creators or small teams will ever use. There's also a real learning curve; the dashboard feels heavy at first, and the mobile app trails the desktop experience. For what it costs, I wanted the value to stretch further.

What needs improvement

A few things hold it back for me, especially for solo creators and smaller teams:

Price is the big one. It gets expensive quickly, and the cost climbs fast as you add team members or social accounts. A lot of what you're paying for is built for large teams, so smaller users end up covering features they'll never touch.
Steep learning curve. The dashboard is powerful but heavy. New users are dropped into a lot at once, and it takes a while before it feels intuitive.
The mobile app trails the desktop. You can manage on the go, but it doesn't match the full experience, so you end up back at the desktop for anything serious.
Depth you may not need. The advanced analytics, approval flows, and team controls are genuinely good, but they're aimed at bigger organizations. For most individuals and small teams, it's more tool than the job requires.
Value for money. None of the above means it's bad. It's that for what it costs, I expected the value to stretch further, which is exactly why I ended up comparing it against more affordable options.

vs Alternatives

Buffer

SproutSocial

ContentStudio

A few, but the one I kept coming back to was ContentStudio. It covers the same core jobs planning, scheduling, publishing, and analytics and then adds an AI content studio (captions, images, video), social listening, and a unified inbox on top. It starts around $19/mo, and the part that sold me: the pricing doesn't punish you per seat the way a lot of these tools do, so a growing team isn't penalized for adding people.

For what I actually needed day to day, ContentStudio gave me more features for noticeably less money so that's the one I went with. Hootsuite is the more established name, but the value gap was hard to ignore.

Ratings

Ease of use

Reliability

Value for money

Customization

Report

2 views20d ago

•3 reviews

I don't have a social media manager and Hootsuite has helped me optimize my social media efforts. What I like most about Hootsuite is the unified inbox that allows me to monitor all direct messages across all my social media accounts, a user-friendly user account interface, allowing me to easily manage five accounts, the ability to optimize publishing times for greater efficiency, as well as the ability to create drafts, and bulk scheduling of posts. It's is a cost-effective solution that has proven its worth many times over.

Report

6 views2yr ago

•5 reviews

The dashboard is easy to navigate, even for someone is not the most tech-savvy. With just a few clicks, I can schedule my posts for the week across various platforms and track the engagement on each post. I can also respond to comments and messages from one place, which saves me so much time.

Report

3 views3yr ago

•1 review

What's great

I've spent real time in Hootsuite while testing social tools for my channel | scheduling, monitoring, and reporting across several accounts.

How I use it: planning and scheduling posts across networks, using Streams to keep an eye on mentions and keywords, and pulling analytics/reports when I need to see what's working.

What needs improvement

A few things hold it back for me, especially for solo creators and smaller teams:

Price is the big one. It gets expensive quickly, and the cost climbs fast as you add team members or social accounts. A lot of what you're paying for is built for large teams, so smaller users end up covering features they'll never touch.
Steep learning curve. The dashboard is powerful but heavy. New users are dropped into a lot at once, and it takes a while before it feels intuitive.
The mobile app trails the desktop. You can manage on the go, but it doesn't match the full experience, so you end up back at the desktop for anything serious.
Depth you may not need. The advanced analytics, approval flows, and team controls are genuinely good, but they're aimed at bigger organizations. For most individuals and small teams, it's more tool than the job requires.
Value for money. None of the above means it's bad. It's that for what it costs, I expected the value to stretch further, which is exactly why I ended up comparing it against more affordable options.

vs Alternatives

Buffer

SproutSocial

ContentStudio

Ratings

Ease of use

Reliability

Value for money

Customization

Report

2 views20d ago

•3 reviews

Report

6 views2yr ago

•5 reviews

Report

3 views3yr ago