Not sure how I feel about this product. They essentially share their ad revenue with their users based on your activity level. Interesting answer to all of the people who have complained that Facebook makes their money off the backs of their users.
@danerobert having not looked at the product thoroughly, I'll go on a limb and say this is a terrible idea. Money is the wrong motivator for this type of product -- people are much more encouraged by intrinsic motivators that provide a sense of belonging, accomplishment, mastery, etc. I'd love to hear counterarguments in favor of this though.
@rrhoover only encourages people to post more and more link bait or "like bait" - i'll also prematurely go out on a limb and say this is not only catastrophically bad but also lame.
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