What are your thoughts on video tutorials in your product?

Question

We just implemented some tutorials in our app, to explain the functionality to our users. What do you think about video tutorials in your product?

Accepted Answer

In general, I am not a hater, but if it's a simple product, it should be easy to figure out without watching a video, or I am out—unless I am already familiar with the product and people swear by it.

Why did you decide to do the video?

Milli Sen · Answer

If the same issue is raised frequently or to showcase usecases, I would consider adding video tutorials.

JD Worcester · Answer

Prefer a walkthrough of the app, preferably on the homepage before any onboarding so I can interact and try the demo rather than watching a video...

Marvin Mändle · Answer

@simona_o_neill3 Yes, I also think for the no-tech-people and also older generations it's really helpful!

Simona O'Neill · Answer

I personally think that video tutorials are great. Especially useful for people who aren’t that tech savvy or don’t want to spend time figuring out how to do things themselves. Zero harm having tutorials available as long as they’re not compulsory to watch .

Indu Thangamuthu · Answer

Worth for few of our complicated products that help new users to learn how to use.

Abdellah · Answer

@kateryna_ostapenko_  
I totally agree, a good and simple product does not need video tutorials :). Why not just one intro video to showcase what users can do with it, it can be max 10min or less, then let the users discover what they can do with it

Thu Tra Dao · Answer

We have been requested a lot by our customers to put our video tutorials on our website and product. It makes information easily accessible, and also reduces support queries

Novie Rose Rianna Dizon · Answer

Video tutorials are very helpful for users. Our product is interactive video and it actually needs a video tutorial so users can maximize using it :)

Business Marketing with Nika · Answer

@kateryna_ostapenko_ I feel the same. Anyway, I sometimes lack any demonstration – something like a glimpse before opening the tool. :)

Joonatan · Answer

Depends, in some cases they can be useful but tbh I've never watched them. I just want to go try the product myself

Konrad S. · Answer

Video tutorials can be very helpful of course, but I think interactive tutorials would be even better. Lerning by doing > learning by watching, and not the problem that it's too fast or too slow for some.

Rupal Saini · Answer

I do think they will become important part of website just like blogs. People like to follow visual content more than reading so it's great addition on website, we at Truebase also working on adding video tutorials for explaining our product.

Marvin Mändle · Answer

@kateryna_ostapenko_ we are an early stage startup and already launched a platform in the past. We do feedback meetings with our customers after the free trial and are often in contact with our customers. So we get a good feeling in which part of the product the users have problems and the communication has to be clearer.

In the end we just want to go safe that we have every help resource included in our product to support most of the users and also different learning types.

Alvaro Villalba Perez · Answer

I wouldn't put videos inside the app, in our product culture that's been lazy for not improving the UX and wanting a quick fix...

We complemented our product with some blog articles explaining how to use it -- but not inside the app per se

But whatever works! Share your discoveries (:

What are your thoughts on video tutorials in your product?

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